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Title Page. Name Contact Info. Problem Statement. Solution Statement. How do you solve the problem(s ). Business Idea. Describe your business – including Business Idea Product/Service. Business Model. How are you going to make money? Channels of distribution Sales model.
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Title Page Name Contact Info
Solution Statement • How do you solve the problem(s)
Business Idea • Describe your business – including • Business Idea • Product/Service
Business Model • How are you going to make money? • Channels of distribution • Sales model
Target Market • Industry Analysis • Who are you going to sell to and why? • Why are they going to buy?
Marketing Plan • How are you going to “reach” your market
Competition • Who are they? • How do you compare?
Financials • Brief overview of income statement/cash requirements and key metrics
Funding needed • Include total funds required and what you are “raising” now • Can note valuation here if you like • Uses of the funds you are raising • Exit potential
Key Milestones • What you’ve accomplished so far • What else you need to do and timing
Overview • Briefly recap the business idea and needs