1 / 32

Marketing tools

Marketing tools. New web sites. About the new web sites. Purpose Increase brand awareness Educate the target group Why hearing products? In which situations? How does it work? Target groups Primary End users and relatives Secondary Professionals. About the new web sites.

meira
Download Presentation

Marketing tools

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Marketing tools

  2. New web sites

  3. About the new web sites Purpose • Increase brand awareness • Educate the target group • Why hearing products? • In which situations? • How does it work? Target groups Primary End users and relatives Secondary Professionals

  4. About the new web sites Available domains • Com, se, us, de, dk and no • Extranet for distributors (.com, se, dk, de, no) New features…

  5. Sound demo

  6. Extranet

  7. Extranet - How to register 1.       Go to http://www.comfortaudio.com/register-user/ 2.       Fillout the password: comfort123 3.       Fill out the form and click Register. 4.       An auto generated password will be send to your e-mail. Use this password to login on http://www.comfortaudio.com/extranet/

  8. Developments 2012 • Sound demo • Videos • Test datas

  9. Graphic Guidelines

  10. Logotype and colors

  11. On going marketing activities

  12. On-going and recent activities • Roll-out of Comfort Digisystem Receiver DT10 • Two prestige awards • Best New Product at AudiologyNow! • Swedish Embedded Award • Articles and PR in magazines • Newsletters

  13. Marketing activities 2012

  14. Marketing and sales support material

More Related