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Developing Leadership Capabilities to Execute your Strategy. Liz Wiseman President, Mindshare Learning Systems. John Hall Senior Vice President, Oracle Corporation. Questions & Agenda. How do you build leadership capacity to execute your strategic plan?
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Developing Leadership Capabilitiesto Execute your Strategy Liz Wiseman President, Mindshare Learning Systems John Hall Senior Vice President, Oracle Corporation
Questions & Agenda • How do you build leadership capacity to execute your strategic plan? • Can you do it while building the strategy? 2 Questions Agenda • Developing a Strategy with Mindshare • Oracle Case Study • Building Leadership to Deploy your Strategy Building Leadership to Execute your Strategy
Building Mindshare & Leadership Fuse learning and working into one seamless process. Instead of taking leaders away from their work for training and coaching, we develop leaders by engaging them deeply in the most challenging work of the business. Fusion Learning Building Leadership to Execute your Strategy
Why Does Fusion Learning Work better? • People learn best by doing 2. People and organizations “do” best by learning Building Leadership to Execute your Strategy
Best Practices Data & Analysis New Models Strategy Development Business Plan Strategic Work Project Leadership Development Executive Guidance Peer Collaboration Facilitation Coaching Strong, Collective Leadership How Does Fusion Learning Work? Project Selection Executive Sponsorship Building Leadership to Execute your Strategy
The Strategic Challenge Business Situation: Spring 2005 • Revenue: • 250 Million annual revenue • Revenue decline • Market: • Highly fragmented, competitive market • OU 4th largest IT training provider • Maturing of market • High availability of entry level skills • Changes in learning methods • Need for proactive marketing and selling of education services Building Leadership to Execute your Strategy
The Strategic Challenge Goal Create a new go-to-market plan for education that reflects the current market realities for the software industry and for enterprise technology education Building Leadership to Execute your Strategy
Leaders Forum Process Education Go-to-Market Plan Session 1: April Session 2: May Session 3: June Realistic map of current market opportunities, buying triggers, and buyers for education services Plan to optimize sales model for current market realities Marketing plan to support new sales model and product plan for SMB market Building Leadership to Execute your Strategy
Leaders Forum Design Session 1: Business Project Realistic map of the current market opportunities and buying triggers and buyers for education services 1)Profile of customer lifecycle for license and education 2)A map of key buying triggers, business drivers, buyers, and influencers for education buying decisions. 3)Profile of the key buyers 4)Implications for OracleU’s go-to-market strategy (competitive differentiation, opportunities, etc.) Agenda Building Leadership to Execute your Strategy
Leaders Forum Results • Real-time changes to sales model & assignments • Additional marketing coverage • New product map • Beginning of business turnaround • Alignment of management team • Development of critical leadership skills • Beginning of regional Leaders Forums Building Leadership to Execute your Strategy
Leadership Capabilities • Strategic Imperatives • Clear understanding of market; customer; competitor; Oracle as a player • Innovation • Proactive marketing & selling • Globalization • Critical Leadership Skills: • Awareness: ability to see things as they are; confront the brutal facts • Global Insight: balancing global & local needs • Disciplined execution: Turning ideas into routine business process Building Leadership to Execute your Strategy
How does Fusion Learning Benefit the Business? Tangibles: • Business Plan and Results (multi million $) • Leadership Development Intangibles: • Leadership engagement • Organizational energy and momentum • Senior executive development Building Leadership to Execute your Strategy
Taking Action • Identify your top business issues • Pick a tangible project and sponsor • Identify the critical leadership issues to set and execute strategy • Determine critical inputs & outputs, and participants • Design and run the forums • Harvest the learning • Manage the project execution & momentum Building Leadership to Execute your Strategy