1 / 12

Hazel’s makeover.

Hazel’s makeover. . Anneloes Beverwijk 2207850 Karlein Lelieveld 2151316. Table of content. SWOT analyses S: Strengths W:Weaknesses O: Opportunities T: Threats New product Green and clean New logo Mission statement Hazel’s angels. Strengths (internal) . Supplier Network

mikel
Download Presentation

Hazel’s makeover.

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Hazel’s makeover. AnneloesBeverwijk 2207850 KarleinLelieveld 2151316

  2. Table of content • SWOT analyses • S: Strengths • W:Weaknesses • O: Opportunities • T: Threats • New product • Green and clean • New logo • Mission statement • Hazel’s angels

  3. Strengths (internal) • Supplier Network • Customer Base • Experience

  4. Weaknesses (internal) • Customers see Hazel as outdated • Catalogues outdated • Too many different product lines (which are not money spinners) • Poor quality of products • Lack of interesting new lines • Ordering procedures old fashioned

  5. Opportunities • Using internet and e-commerce • Enter retail segment • Green products • www.hazelcosmetics.com

  6. Threats • Competitors • Less money for in cosmetics • False start due to outdated image

  7. A 3-step natural anti-aging product! 1 3 2

  8. Green and clean • No chemicals • Natural ingredients • Aloëvera / minerals • Environmentally friendly jar

  9. New logo Symbol which stands for peace Symbol which stands for: phisycal- mental- and spiritual health and protection against bad influences

  10. Mission statements • We believe in a green future  we would like to be in balance with nature • Every one deserves to be a natural beauty  Hazels Angels

  11. Hazels Angels Natural beauties who fight for nature

  12. Thank you for your attention, Questions?

More Related