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KnowAll Enquire: virtual enquiry tracking. By Penny Bailey BA, Dip Lib, MCILIP, MIoD, FRSA Managing Director of Bailey Solutions Ltd. Why?. Improve your enquiry service to enrich the student or public experience Never miss a deadline and meet SLAs Integrated & qualitative management reports
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KnowAll Enquire: virtual enquiry tracking By Penny Bailey BA, Dip Lib, MCILIP, MIoD, FRSA Managing Director of Bailey Solutions Ltd
Why? • Improve your enquiry service to enrich the student or public experience • Never miss a deadline and meet SLAs • Integrated & qualitative management reports • Avoid fines for not following statutory processes (FOI, DPA, EIR)
What happens if you can’t measure your service? • Can’t rate the customer experience • Can’t measure impact on your customer base • No explicit performance targets • Would like to make improvements to service levels but not sure where time is wasted
Problem: recording enquiries is tedious and pointless! • At the end of the week / month I have to fill in this spreadsheet with my time and costs incurred • I’ve answered the enquiry – why do I have to re-key the enquiry into a database? • How do I know how much time I spent?
Impact on enquiry staff - has anyone done this before? • Sure I did something similar to this 6 months ago, but can’t find it now! • Maybe my colleagues have done something similar? • I’ve been asked this same question 20 times this week already!
How? • Integrated tracking and reporting on enquiries received by every communication method: • Walk-ups • Phone calls • Web forms • Email • Text • Chat
How? • Tracking enquiries at 3 levels: • Quick counter replaces 5 bar gate system • Simple enquiries are answered with one simple form with pre-populated fields • Complex enquiries are managed and use of resources is accurately recorded
How?Automatically collects statistics from a central store of user data One unique identifier, e.g. email = name, email, mobile phone number, gender, age, ethnicity, department, location, address, year, photo and other essential demographics
Benefits: share and re-utilise enquiry answers by a searching knowledge base
Benefits: accurate time recording Timer that can be • started • paused • restarted • stopped • assigned
Benefits: never miss deadlines and meet SLAs • Automated submission dates = automated deadlines • Managed transition from one stage to the next Automatic reminders for every stage of the process
Benefits: publish FAQs • Users can help themselves and staff can concentrate on in-depth, difficult or one-off questions
Statistical outcomes: when do they use the service? Informs opening hours and staff availability
Statistical outcomes: how do they use the service? Informs how the service should be offered
Statistical outcomes: Customer satisfaction reports • Statistics on the number of enquiries completed by the deadline • How do they rate your service? • How do they perceive your response times?
Statistical outcomes: evidence to improve team performance • Time spent by each member of staff • Average time taken to answer • Review customer satisfaction record of each staff member • Set SMART targets based on these figures
Statistical outcomes: aggregated costs • Aggregated data transfer to finance department is accurate and time saving
Statistical outcomes: evidence based management of resources • Reports on ratings of resources
Evidence based management of resources • Reports on resource usage used to justify continued subscription or cancellation
Statistical outcomes: justify service levels • That whilst the number of enquiries has gone down, access to enquiries published as FAQs on the website has increased • The amount of time spent on enquiries to justify a need to increase / retain staff
Statistical outcomes: prove value of staff • The average time spent on enquiries has decreased – staff are working more efficiently • Customer satisfaction records have improved or remained at high levels
Statistical outcomes: types of enquiries Reports on the types of enquiries the service handles to inform • Knowledge gaps • Need for specialists • Resources requirements
Statistical outcomes: prove value of service to users and higher management • Impact analysis by correlating use of the enquiry service / customer services with achievements and success stories
Useful links • Article about why Outlook isn’t enough for monitoring enquiries: http://bit.ly/14bVulF • Article about raising your game: http://bit.ly/SPFn42 • E-brochure on Public Servant website: http://bit.ly/11owq6M • KnowAll Enquire website: www.knowallenquire.com • See Articles under the Resources menu
Find out more about KnowAll Enquire: enquiry tracking software from Bailey Solutions penny@baileysolutions.co.uk Tel: +44 (0)1273 773788 www.knowallenquire.com @baileyenquire