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THE SOLUTION

THE SOLUTION. VALUE PROPOSITIONS. Battery Life. Form-factor. Price. Reliability. e-B.O.M. < ~5 GBP (volumes: 50k units / year). Key Competitors : Zomm/RemotePlay/MiZone/ Cobra/Tenbu, etc. MARKET ESTIMATE. 16.5% early adoption category. UK Market. [iPhones+Android].

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THE SOLUTION

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  1. THE SOLUTION

  2. VALUE PROPOSITIONS • Battery Life • Form-factor • Price • Reliability e-B.O.M. < ~5 GBP (volumes: 50k units / year) Key Competitors: Zomm/RemotePlay/MiZone/ Cobra/Tenbu, etc.

  3. MARKET ESTIMATE 16.5% early adoption category UK Market [iPhones+Android] An estimated 23% who already pay for insurance* Captured (1:4 at Wholesale £19; GM: 35%) BLE smart-phones’12 Insured smart-phones’12 Channel out reach’12 Estimated Adoption Early Adopters in EU-5 can be reached via web & Online Marketing efforts*1:Data Source: EuroMonitor Report *Halifax survey

  4. Funding + Customers Full Platform 2013.

  5. Funding – 1,000 units (Pilot) 46,500 GBP. *Note: These are budgetary prices, supplier price indication subject to changes

  6. THE PLATFORM & SERVICES Consumer Gaming, Bikes, etc.. First License Agreement signed with Q-Star company Access Control Security Enterprise Clock-in service SmartTAG Platform Proximity Marketing Advertisement platform Airline/ Rail Ticketing Kit: Ready in 2013 SDK + HDK + Tool-kit

  7. Exit (Merger/ Acquisition): Mobile Accessory Vendors – High-end of the Market:  Aliph, Mobile Edge, Jawbone, Plantronics, Jabra and BlueAnt. Mid-to-Low end: Not yet identified at present but a number of vendors in Asia. Gadget Security Vendors -  ipadsecure.com now acquired by AutoSafe, UK Belkin, USA & Kensington, USA. APPENDICES

  8. FINANCES

  9. WORKS with the PEBBLE

  10. ID & MECH DESIGN

  11. Thank You

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