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MODEL OP-ED PRESENTATION. Brought to you by your S.I.s Natalia, Asha, and Bianca. AP SQUARED. Persona: Intellectual, Educated, Casual Audience: Readers of the New York Times, aware of current events, general interest adult reader. Arguably a liberal bias
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MODEL OP-ED PRESENTATION Brought to you by your S.I.s Natalia, Asha, and Bianca
AP SQUARED Persona: Intellectual, Educated, Casual Audience: Readers of the New York Times, aware of current events, general interest adult reader. Arguably a liberal bias Purpose:To assert the author's opinion about this new product and technology Argument: This election should be about inventions and new industries to help create jobs and get the United States out of the recession
Diction and Tone Unfamiliar Words & Allusions: • "Legitimate rape" • Representative Todd Akin's alleged mistake during a televised interview about abortions. He says he meant to say "forcible rape" • Rethink Robotics • Founded in 2008 by Rodney Brooks. The company's mission is to bring to market a new generation of robots to improve productivity in manufacturing environments. Rethink's goal is to introduce robots into places that have not been automated before, making manufacturers more efficient, their workers more productive and keeping jobs from migrating to low-cost regions.
Diction & Tone • Widget • An application or a component of an interface, that enables a user to perform a function or access a service • Apple LaserWriter • Apple introduced this product in 1985, it is a copy machine, in 1985 the price was $6,995 • Outsourcing • Purchasing goods or services from outside suppliers • Spawn • To produce in large numbers
Diction & Tone Repetition of Words & Phrases: • "Jobs" • This reveals the main underlying purpose of the article • "Didn't get the word" • Referring to people not paying attention to politics, instead being innovators and bringing their ideas to life. He uses this in a positive way. Ambiguous Words & Phrases: • "Germany will eat our breakfast or that China will eat our lunch." • Stating problems and political issues occurring outside of the United States, and the fact that entrepreneurs and innovators have not been affected by these issues
Diction & Tone Register: Educated, informative, informal/ conversational Words pertaining to invention & progress: - innovators, entrepreneurs, invent, fix, collaborate, future, jobs, competitive, technology, progress, skill, creativity, create, new Conversational words and phrases: - stuff, pick-me-up, yup
Diction & Tone Tone: Direct, frank, optimistic ex) "This is the company of the future" ex) "This is the march of progress, it eliminates bad jobs, empowers good jobs, but always demands more skill and creativity..." ex)"insane notion of 'legitimate rape'"
Sentence Structure • Sentence length is consistent throughout the article, there are many sentences inserted as explanations or afterthoughts such as those highlighted in blue: • "The short answer is that, thank God, there’s still a bunch of people across America — innovators and entrepreneurs — who just didn't get the word." • There are some repetitions at the beginnings of sentences such as: • "They didn't get the word"
Overall Structure • Has clear beginning in which the author connects subject of article to current events (e.g. "legitimate rape" controversy), a middle in which he describes his experience and explains the new product, and a clear end in which he tying it into the bigger picture.
Implicit/ Explicit? • Explicit, could be in several different places Actually, the robots will eliminate jobs, just as the PC did, but they be will lower-skilled ones. And the robots will also create new jobs or enlarge existing ones, but they will be jobs that require more skills.I watched a Rethink robot being tested at the Nypro plastics factory in Clinton, Mass. A single worker was operating a big molding machine that occasionally spewed out too many widgets, which forced the system to overload. The robot was brought in to handle overflow, while the same single worker still operated the machine. “We want the robot to be the extension of the worker, not the replacement of the worker,” said Michael McGee, Nypro’s director of technology. This is the march of progress. It eliminates bad jobs, empowers good jobs, but always demands more skill and creativity and always enables fewer people to do more things. We went through the same megashift when our agricultural economy was replaced by the industrial economy in the late 19th and early 20th centuries. Therefore, what this election should be about is how we spawn thousands of Rethinks that create new industries, new jobs and productivity tools. Alas, it isn’t. So I'm just grateful these folks here in Boston didn't get the word.
Overall Structure Cont. • The end of the first paragraph marks a shift in the theme from what initially seems like a political statement into broader implications of an idea. Friedman takes a current political faux pas and uses it to segue into the main idea of his writing. • At the end, Friedman ties back into his initial statement, creating unity in the piece.
Overall Structure Cont. • Friedman speaks about possible applications of advanced robotic technology, giving the reader an idea of not just what the idea is, but why it can be important. • It is implied to the reader that there are more important things to be worried about regarding the application of politics, as Friedman argues scientific advancement is a much more pressing issue than "Germany [eating] our breakfast" or "China [eating] our lunch."
How does the author develop the argument? The author develops his argument by using an educational tone that is understandable to his audience. He incorporates many different people’s opinions into his essay. This makes his argument stronger because he doesn’t only present his views; therefore the article is less likely to seem biased and more credible. He also provides many examples to explain what is happening in this situation. For example: “We went through the same megashift when our agricultural economy was replaced by the industrial economy in the late 19th and early 20th centuries.”