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Physical Activity Strategies – Where We Are, Where We’re Going. Chris Reinold Jacqueline N. Epping U.S. Centers for Disease Control and Prevention Division of Nutrition, Physical Activity and Obesity State Orientation Meeting November 12, 2008.
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Physical Activity Strategies – Where We Are, Where We’re Going Chris Reinold Jacqueline N. Epping U.S. Centers for Disease Control and Prevention Division of Nutrition, Physical Activity and Obesity State Orientation Meeting November 12, 2008
Background Review of Efforts to Reduce Obesity Problem goals and objectives Strategy development - Targets - Strategies: policy and environmental change Implementation - Multi-sectoral - Evaluation
Background Review of Efforts to Reduce Obesity Problem goals and objectives Strategy development - Targets - Strategies: policy and environmental changeImplementation - Multi-sectoral - Evaluation
Background Review of Efforts to Reduce Obesity Problem goals and objectives Strategy development - Targets - Strategies: policy and environmental change – change in emphasis from last funding cycle Implementation - Multi-sectoral - Evaluation
Background Review of Efforts to Reduce Obesity Problem goals and objectives Strategy development - Targets - Strategies: policy and environmental change – change in emphasis from last funding cycle Implementation - Multi-sectoral - Evaluation
Background on Behavioral Target Strategies What counts as credible evidence? TA manual definitions: Intervention strategies Intervention Intervention examples All things considered
The Community Guide: Intervention Categories and Strategies • Informational Approaches Community wide campaigns Point-of-decision prompts • Behavioral and Social Approaches Individual behavior change Enhanced school-based PE Social support interventions • Environmental and Policy Approaches Creation of or enhanced access to PA Community-scale urban design/land use Street scale urban design/land use
The Community Guide: A Tool for Evidence-Based Public Health Set of recommendations based on systematic reviews of literature Population-based prevention strategies DHHS initiative, CDC staff support Independent Task Force on Community Preventive Services
The Community Guide Uses A Systematic Approach Form team Develop conceptual framework Define, group and select interventions to be evaluated Search for and collect evidence of effectiveness Evaluate quality of studies Summarize evidence Consider economics, feasibility, and harms Translate evidence into recommendations
Intervention Categories Informational Approaches Behavioral and Social Approaches Environmental and Policy Approaches
Informational Approaches Community-wide campaigns Point-of-decision prompts Mass media campaigns Classroom-based health education
Community-wide Campaigns Multi-component, multi-sector Transmitted through diverse media Directed at large audiences 6 weeks – several years
BC Walks Results Exposure to campaign - 78% Participant behavior change - 16% (nonactive to active) vs. 11% in comparison county Increase in walking time - 47% of BC respondents reported any increase in total weekly walk time vs. 35% in comparison county 10,800 people pledged to walk
Informational Approaches Community-wide campaigns Point-of-decision prompts Mass media campaigns Classroom-based health education Information provision Decision making skills
“Point-of-Decision” Prompts Motivational signs placed by elevators and escalators Encourage stair use for health/weight control Single component
The CDC Stairwell Project Sequential environmental changes – new painting/carpet; artwork; motivational signs; music Proximity sensors – counters Results: Motivational signs/music – 8.9% increase for both, independently assessed
Informational Approaches Community-wide campaigns Point-of-decision prompts Mass media campaigns Classroom-based health education Information provision Decision making skills Usually multi-component
Summary: Informational Approaches Strongly recommended Community-wide campaigns Recommended Point-of-decision prompts Insufficient evidence Mass media campaigns Classroom-based health education
Intervention Categories Informational Approaches Behavioral and Social Approaches Environmental and Policy Approaches
Behavioral and Social Approaches School-based physical education (PE) curricula and policy Individually-adapted health behavior change Social support in community setting College-based health education and PE Classroom-based health education to reduce television viewing and video game playing Family-based social support
School-based PE Curricula and Policy
PE Classes Modified increased time in MVPA by: Adding new classes (policy) Lengthening existing classes (policy) Increasing MVPA during existing classes (curricula and teaching practices)
CATCH PE Increase MVPA to 40% Teacher training and on-site TA Policy – PE 90 minutes/3x wk Curriculum – activity selection & modification Teaching and class management strategies
Behavioral and Social Approaches School-based physical education (PE) curricula and policy Individually-adapted health behavior change Social support in community setting College-based health education and PE Classroom-based health education to reduce television viewing and video game playing Family-based social support
Multi-component Incorporate PA into daily routine May include: goal setting, social support, behavioral reinforcement through self-reward, structured problem solving, relapse prevention Delivered in group settings or mail or telephone Individually-adapted Health Behavior Change Programs
PEP – APersonal Energy Plan 12 week self-directed worksite program Targets stages of change Coordinator kit & promo materials Worksites can add activities revised/expanded Cooper Institute
Behavioral and Social Approaches School-based physical education (PE) curricula and policy Individually-adapted health behavior change Social support in community setting College-based health education and PE Classroom-based health education to reduce television viewing and video game playing Family-based social support
Social Support Creating buddy system, Making contracts Forming walking or other groups
Summary: Behavioral and Social Approaches Strongly recommended School-based PE curricula and policy Individually-adapted health behavioral change Social support interventions in community settings Insufficient evidence College-based health education and PE Classroom-based health education to reduce television viewing and video game playing Family-based social support
Intervention Categories Informational Approaches Behavioral and Social Approaches Environmental and Policy Approaches
Environmental and Policy Approaches Creation of/enhanced access to places for PA combined with informational outreach Community-scale urban design and land use Street-scale urban design and land use Transportation policies and practices
Creation of/Enhanced Access to Places for Physical Activity Combined with Informational Outreach Multi-component Built environment – trails/facilities access Reducing barriers - safety, affordability Training & incentives Site-specific programs, workshops, seminars, etc.
Kona, HI Maka’eo Walking/Jogging Path
Community-scale Urban Design and Land Use Policies and Practices Urban design and land use policies and practices that support physical activity in geographic areas, generally several square kilometers in area or more.
Community-scale Urban Design and Land Use Community level changes to: Decrease motor vehicle traffic Increase mixed land use and density Done through zoning regulations and building codes
Street-scale Urban Design and Land Use Policies and Practices Urban design and land use policies that support physical activity in small geographic areas, generally limited to a few blocks.
Street-scale Urban Design and Land Use Street-level changes Traffic calming structures Improved lighting Aesthetic enhancements
Transportation Policies and Practices Transportation policies and practices that encourage and facilitate walking and bicycling for transportation
Intervention Characteristics Policy measures, e.g. roadway design standards Expanding public transportation services Subsidizing public transportation Providing bicycle lanes and racks Increasing the cost of parking