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ExploreWise is a platform that allows users to discover and share exciting and unknown information about special places, enhancing their traveling experiences. It provides a reliable mass of information for immediate useful recommendations, promoting the wisdom of the crowd. Users can also sell their personal data for monetary value and receive targeted commercials, recommendations for nearby businesses, and access in-app purchases and extra features.
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TM founder and CTO - lironseliktar lironseliktar@gmail.com
Motivation • there is no reliable concentrated source of neutral information regarding special places. • no where to share personal experiences from different places.
share exciting and unknown information about a place. • enhance traveling experiences. • wisdom of the crowed, reliablemass of information to one who wants immediate useful recommendations. TM
Business model • personal data worth money • sell user’s personal data- volunteered, observed • sell product for its continuous data • targeted commercials • recommend nearby businesses • in app purchase • charge for extra features
Marketing & sales • market - B2C • men and women ages 20 - 55 • 3.1min israeland 206m in USA • mid – high social economic status • travelers • lifestyle Interests • social media people with technological sense • go to market strategy • social media campaigns - facebook, instagram • partnerships with travel related companies: • lametayel, issta • partnership with instagramtravel related figures • PR efforts
Competitive Analysis • website company providing mostly hotels and restaurants information, and vacation related content. • focus on commercial businesses. • dense view and full of information. • no user’s personal profile. • website and app providing commercial businesses. • he user does not upload the place. • too bright view. • no user’s personal profile.
Management • founder and CTO -lironseliktar, 4th year student of information system engineering and an android developer at moveogroup.
Financial Projection *April 14, TheGuardian
On the right way… • logo made by a professional • graphic designer. • spec – define app specifications. • user engagement- open a facebook group simulating the concept. • design – start screens. • consult with entrepreneurs specialists. • consult with business development and sales specialist. • looking for a spot in an incubator, with • 10-20K$ for R&D and beta development.