1 / 12

BILLBOARD MAIL

BILLBOARD MAIL. A Patented Direct Mail Piece. Advertisers purchase space on an envelope using it as their Billboard which subsidized the stamps cost.

munin
Download Presentation

BILLBOARD MAIL

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. BILLBOARD MAIL A Patented Direct Mail Piece. Advertisers purchase space on an envelope using it as their Billboard which subsidized the stamps cost. Billboard Mail provides those businesses interested in doing direct mailing with a pre-stamped envelope for much less than the cost of the stamp affixed.

  2. Billboard Mail - Patented Method A Direct Mail piece using an envelope’s blank space as a “Billboard” for advertisers to put coupons, ads, etc. for their advertising purposes Multiple advertisers share the envelopes space (inside and outside - but not on the front) the advertisers are paying for the affixed “stamps” costs Now Direct Mail Businesses interested can purchase an envelope with the “first class” stamp affixed at the lowest cost possible to them for circulation and their marketing purposes.

  3. The outside of the envelope can have specialty designs. The front of the envelope is blank and includes a full stamp. The back of the envelope’s space can be used or divided in many ways.

  4. Inside the envelope are variations of divided space used as desired toinclude multiple ads The inside of the envelope can be divided up with 1 to 15 or more advertisers, the amount of space per advertiser is reduced when the number of advertisers increases.

  5. receive free Pre-stamped envelopes or at lowest cost via advertisements Outside view of envelope Inside view of envelope

  6. COMPETITION • Not everyone uses these forms but everyone receives mail!

  7. Costs vary based on design, type of stamp (full or bulk rates) quantities purchased, and total number of advertisers • Direct Mailer receiving • envelopes either free or a • low cost of $.07 as an example. • A good scenario is free to • approximately $. 07 cents with a • “first class” stamp affixed. A • black and white #10 envelope • (approximately 10,000 qty. ) • with 18 advertisers. • Each advertiser is paying • average of $.05 cents for Ad • space. • Design of Envelope (blocks or map • etc) • First Classstampaffixed • Bulkmaildiscountedrates • Quantity of envelopespurchased • Black& WhitePrint • ColorPrinting • Number ofAdvertisersparticipating • Sizeof envelopesused

  8. A few examples of who could be the “Direct Mailer” or business to use envelopes • Chamber of Commerce and/or membership based organizations of all types • Real Estate or any industry related Small Businesses of all types • Franchisee’s or businesses of all types (Advertisers can target market and be more specific to Direct Mailer needs and business types)

  9. Chamber of Commerce and or Membership based Organizations • Advertiser’s and/or Direct Mailers • CAN BE BOTH • Reaching a consumer via CC mailings • (Intrusive style Marketing) • Saving $ in shared Advertisements • Great form of low cost co-operative • marketing • Can also purchase “pre-stamped” envelopes • from CC at lowest cost. • Exposure locally through other • members who want to do Direct Mail pieces • Convenience & New Vehicle for • co-marketing • Local exposure through co-op marketing • with CC or members (Networking) • ChamberofCommerceBenefits • Bring in revenue & cut CC mail • costs for All (members and CC) • Promoting Direct Mail marketing • at discounts for members • Lowest cost for a Direct Mail • approach • Assist in a direct mail marketing • tool for members to grow their • business with minimal costs • New marketing vehicle & service • for members • Membership increase/retention

  10. Real Estate IndustryRealtors and advertisers together • AdvertiserBenefits • Use space inside and outside an • envelope for pennies per mailing. • Reach consumers through Realtors • marketing efforts. • Get exposure without doing the • physical labor at a great reduced • cost. • Build a camaraderie with the • Realtor who would give • recommendations they are looking • to acquire. • Get exposure through the Realtor • who is a trusted source to • the customer. • Real Estate AgentBenefits • PostagePaidEnvelopes created • throughtheexpenseofthe • advertisers to market listings. • A “firstclass” pre-stamped • envelope at a major discounted • cost. • Gives them an advantage to get • a listing by telling the • customer they will be marketing • by mass mailing in addition to • your other marketing tools • given by Broker firm. • Can mail to past customers • with information and/or • listings CRM.

  11. Franchisees • Manufacturer Benefits / or Business Related Advertiser • PromoteProductviaFranchise’s • HelpFranchisebuildtheirbusiness • BrandRecognition • Reach consumer via Franchisee’s • existing Customer base which is a • trusted source • Providetargetedcustomerwith • coupon • Putadvertisingdollarstobestuse • withinvestedinterestinfranchise • owners • Help others... help themselves • FranchiseeBenefits • Receivepre-stampedenvelopes • athugediscount • Willfreeupdollarsfor • otherforms ofadvertisements • Candopromotionalmailings& • specialsales • Optiontoincreasedirect • mailingsorsaveonexisting • mailingcosts • Workwithexistingcustomer • baseandbuildstronger • relationshipswiththem

  12. COMPANY xyz produces envelopes for circulation TERMS AND CONDITIONS SUBJECT TO CHANGE

More Related