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Billboard ESPN

Billboard ESPN. 06.19.12. Visual Behavior. Initially a right aligned “Expand Ad” button appears. Visual Behavior. Upon clicking, a center aligned pushdown panel appears whose width can be larget than the of the page. Test Page. http://espn.go.com/? adprodtest=ad01

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Billboard ESPN

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  1. Billboard ESPN 06.19.12

  2. Visual Behavior • Initially a right aligned “Expand Ad” button appears

  3. Visual Behavior • Upon clicking, a center aligned pushdown panel appears whose width can be larget than the of the page.

  4. Test Page • http://espn.go.com/?adprodtest=ad01 • Placement ID (103x35): 4618534 • Fiddler Sessions: http://demo.mediamind.com/Tia/SiteTemplates/Billboard/ESPN/FiddlerSessions.zip

  5. Ad Setup • Default Banner: (103x35) fake placeholder • 2 Panels: • (103x35) auto expanding panel acting as banner • (970x250) click to expand panel • General Preload Custom Script: http://ds.serving-sys.com/BurstingRes/CustomScripts/PL_Billboard_ESPN.js?adid=[%tp_adid%]&mdLeaveBehindAlign=R&mdCloseOnRollOut=false&mdForceLeaveBehindSpacing=true

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