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Feb 2005 Sweeps. Eyewitness News @ 6pm and Eyewitness News @ 6:30pm lead the early evening news programs!. HH Rtg/Sh KSL Eyewitness News @ 6pm 6:00pm-6:30pm 10/19 KSL Eyewitness News @ 6:30pm 6:30pm-7:00pm 9/18 KUTV 2 News @ 5:00pm 5:00pm-5:30pm 7/15
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Feb 2005 Sweeps Eyewitness News @ 6pm and Eyewitness News @ 6:30pm lead the early evening news programs! HH Rtg/Sh KSL Eyewitness News @ 6pm 6:00pm-6:30pm 10/19 KSL Eyewitness News @ 6:30pm 6:30pm-7:00pm 9/18 KUTV 2 News @ 5:00pm 5:00pm-5:30pm 7/15 KTVX ABC 4 News @ 5pm 5:00pm-5:30pm 7/15 KTVX ABC 4 News @ 5:30pm 5:30pm-6:00pm 6/12 KUTV 2 News @ 4:30pm 4:30pm-5:00pm 6/14 KSL Eyewitness News @ 5:00pm 5:00pm-5:30pm 5/12 KUTV 2 News @ 6:00pm 6:00pm-6:30pm 5/10 KUTV 2 News @ 4pm 4:00pm-4:30pm 5/12 G:\tvsales\onesheet\2005 Feb\Book Breakout onesheets.ppt Source: Nielsen ViP Feb’05
Feb 2005 Sweeps Early access non-news competitors KSTU and KJZZ are struggling year-to-year… Consider KSL’s early evening news programming for your early access buy! KSTU (5pm/5:30pm/6pm/6:30pm) A18-49A25-54W18-49W25-54M18-49M25-54 Feb’05 158,000 123,000 73,000 52,000 86,000 70,000 Feb’04 183,000 138,000 83,000 58,000 100,000 81,000 -14% -11% -12% -10% -14% -14% KJZZ (5pm/5:30pm/6pm/6:30pm) A18-49A25-54W18-49W25-54M18-49M25-54 Feb’05 56,000 42,000 43,000 30,000 13,000 12,000 Feb’04 64,000 50,000 47,000 36,000 18,000 13,000 -12% -16% -8% -17% -28% -8% G:\tvsales\onesheet\2005 Feb\Book Breakout onesheets.ppt Source: Nielsen ViP Feb’05