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FilmDistribution Joseph Giggs
A film distributor is a company/ individual who is accountable for the advertising of a film. The distributor may set the release date of a film and the way in which a film shall be displayed/ made available for viewing. The best examples of this are: video on demand (VoD), DVD/Blu-ray, TV and download. A distributor may well do this independently, but this is only if they own theatres to do so otherwise it will be done through other theatrical exhibitors. Film Distributors
The main objective of a distributor is to persuade the exhibitor to essentially ‘buy’ a film. With this in mind, a distributor will often organize industry screenings for exhibitors, and will use other marketing techniques that will make the exhibitor a) want to show the film and b) make a profit from the film Main Objective
After this, the distributor will: • Secure a written contract, which specifies the amount of the gross ticket sales to be paid to the distributor • Collect the money • Review the exhibitor's ticket sales (this is to ensure the gross informed by the exhibitor is precise) • Secure the distributor's share, and diffuse the remaining money to the production company/others • In most cases this is a set amount but may be varied depending on the film. More Objectives
They must also ensure that: • Enough film prints are made to accommodate all exhibitors • On the day of opening- make sure the film is delivered • Observe exhibitors to make sure the film is shown in the particular theatre with the minimum number of seats and show times set • On the day of closing- collect the film from the exhibitors • This involves film prints (now more digital) and posters, newspaper and magazine adverts, TV adverts, trailers, and other types of ads as well. Even More Objectives
The Film distributor must therefore create enough advertising for their film. • When dealing with foreign films, it may also be responsible for: • Dubbing/subtitling for the film • Censorship or other legal or organisational ‘consent’ for the exhibition of the film in the area; in which it is shown • This must be done prior to approaching the exhibitors for booking. Other Areas Of Interest