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General Motors and Earthforce

General Motors and Earthforce. Partners for Clean Water and Watershed Education. General Motors Watershed Education. Stream Leaders. Future Leaders. GM has partnered with local watershed organizations through Earthforce to sponsor and mentor Student water quality monitoring.

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General Motors and Earthforce

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  1. General Motors and Earthforce Partners for Clean Water and Watershed Education

  2. General Motors Watershed Education Stream Leaders Future Leaders • GM has partnered with local watershed organizations through Earthforce to sponsor and mentor Student water quality monitoring. • Monitoring includes a physical inventory, chemical analysis and macro-invertebrate count • Each sponsored school is accompanied by GM mentors to the sampling site

  3. Stream Conditions • Students see that the most common stream impairments originate from everyday activities • Trash strewn on the river banks and caught up in submerged trees is quite common • Elevated nitrogen levels attributable to fertilized lawns is also common

  4. Measured Education Efforts • GM personnel take thousands of students to the stream banks each monitoring season • Surveys are completed each season to measure the effectiveness of the program

  5. Student Survey Results • 86% report a better understanding of environmental issues. • 83% report that their experience was “good” or “excellent.” • 85% report that their Earth Force experience makes them want to learn more about environmental issues. • 86% said they felt that their project made a difference • 93% showed an increase in the civic skills needed to effect changes in their community

  6. Program Outcomes for the Sponsor • Virtually all employee mentors find the program rewarding • Not difficult to get the pollution prevention message out to the public • Especially important to get the P2 message to students • Program is efficient to operate as the local watershed partner does much of the heavy lifting

  7. Questions?

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