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Group communication (WA). Group Communication ( WA). Title: Communicating Agroclimatic Information in West Africa Goal :
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Group Communication (WA) • Title: Communicating Agroclimatic Information in West Africa • Goal: • Problems to be addressed: communication gap between agroclimatic information producers and users (most of farmers do not receive climate information), language, inappropriate form of the information (too technical sometimes), insufficient communication ways, …. • Farmers benefits: better crop management, Improvement of yield, Increase of incomes, Increase of awareness of climate importance in Agriculture • Where: West Africa from Regional to local level
Group Communication (WA) • Indicators of success: Number of farmers reached, number of feedbacks received, Yield increase, number of radio broadcasts, number of agreements with cell phone companies • Good practices discussed in the workshop: • To be incorporated: ref: summary of the five thematic working group • How to involve farmers: participatory approach (seminars, valorization of farmers knowledge, two ways communication flow, use of green lines…) • Gender challenges: women illiteracy, low incomes, men have the radio in the family most of the time • Synergy with on-going programs: NAPAs, METAGRI,CCAFS, national platforms in GFC initiatives, IWG (GTP),
Group Communication (WA) • Getting started and next steps: • Identification of partners: Meteorological services, extension and central services in rural development, farmers organizations, farm radios and other media, cell phone companies, donors, local authorities • Institutional arrangement: Meteorological Services as leaders • Human resources: experts at local , national, and regional levels in a south-south partnership way • Timeline: at least 5 years • financial issues: Cannot be estimated at this step