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Facebook Inc., the world’s largest social-networking service, snapped up the hugely popular photo-sharing app Instagram on Apr. 9, for roughly $1 billion in a combination of cash and stock.
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Facebook CEO Mark Zuckerberg, pictured in 2011. Zuckerberg called the acquisition of Instagram \"an important milestone for Facebook because it's the first time we've ever acquired a product and company with so many users\" but promised it was a rare acquisition. (AFP Photo/Kimihiro Hoshino)
A photo illustration shows the applications Facebook and Instagram on the screen of an iPhone in Zagreb April 9, 2012. Facebook announced on Monday that it will pay $1 billion in cash and stock for photo-sharing application Instagram, making its largest-ever acquisition months before the No. 1 social media website is expected to go public. The popular Instagram application, which allows users to add filters and effects to pictures taken on their smartphones, has gained about 30 million users since it first launched in January 2011. REUTERS/Antonio Bronic (CROATIA - Tags: BUSINESS SCIENCE TECHNOLOGY TELECOMS)
PALO ALTO, CA - APRIL 07: (FILE PHOTO) Facebook CEO Mark Zuckerberg speaks during a media event at Facebok headquarters on April 7, 2011 in Palo Alto, California. The world\u2019s largest social network, Facebook is looking to file the paperwork for IPO that will value the company from 75 to 100 billion USD as early as Wednesday, according to reports on January 27, 2012. (Photo by Justin Sullivan/Getty Images)
Facebook CEO Mark Zuckerberg in San Francisco, September 22, 2011. REUTERS/Robert Galbraith
FILE - In this May, 26, 2010 file photo, Facebook CEO Mark Zuckerberg talks about the social network site's new privacy settings in Palo Alto, Calif. Zuckerberg turns up at business conventions in a hoodie. \u201cCocky\u201d is the word used to describe him most often, after \u201cbillionaire.\u201d He was Time's person of the year at 26. So when he takes Facebook public, why would he follow the Wall Street rules? The company is expected to file as early as Wednesday, Feb. 1, 2012 to sell stock on the open market in what will be the most talked-about initial public offering since Google in 2004, maybe since the go-go 1990s. Around the nation, regular investors and IPO watchers are anticipating some kind of twist - perhaps a provision for the 800 million users of Facebook, a company that promotes itself as all about personal connections, to get in on the action. (AP Photo/Marcio Jose Sanchez, File)
Facebook CEO Mark Zuckerberg delivers a keynote address at the company's annual conference in San Francisco, July 23, 2008. \r\n\r\n\r\nREUTERS/Kimberly White
Facebook CEO Mark Zuckerberg speaks during a news conference at Facebook headquarters in Palo Alto, California, in this May 26, 2010 file picture. Facebook is expected to submit paperwork to regulators on Wednesday morning for a $5 billion initial public offering and has selected Morgan Stanley and four other bookrunners to handle the mega-IPO, sources close to the deal told IFR. The company founded by Mark Zuckerberg in a Harvard dorm room in 2004 picked Morgan Stanley to take the coveted \"lead left\" role in what is expected to be the largest IPO ever to emerge from Silicon Valley. REUTERS/Robert Galbraith/Files (UNITED STATES - Tags: SCIENCE TECHNOLOGY BUSINESS)
Facebook CEO Mark Zuckerberg speaks during a news conference at Facebook headquarters in Palo Alto, California, in this May 26, 2010 file picture. Facebook is expected to submit paperwork to regulators on Wednesday morning for a $5 billion initial public offering and has selected Morgan Stanley and four other bookrunners to handle the mega-IPO, sources close to the deal told IFR. The company founded by Mark Zuckerberg in a Harvard dorm room in 2004 picked Morgan Stanley to take the coveted \"lead left\" role in what is expected to be the largest IPO ever to emerge from Silicon Valley. REUTERS/Robert Galbraith/Files (UNITED STATES - Tags: SCIENCE TECHNOLOGY BUSINESS)