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Magazine ireland. Data to Jan 2014. Nielsen Ireland. AD PRESSURE – All media. Total Press Year-To-Date trends (- 3.5% - note month Jan only) - still behind All Media (+5.0%). YTD Ad Spend. Maga zines. €1.8MEUR -0.6MEUR - 24.5%. Total Press. €24.6MEUR -0.9MEUR -3.5%.
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Magazine ireland Data to Jan 2014 Nielsen Ireland
AD PRESSURE – All media Total Press Year-To-Date trends (-3.5% - note month Jan only) - still behind All Media (+5.0%) YTD Ad Spend Magazines €1.8MEUR -0.6MEUR -24.5% Total Press €24.6MEUR -0.9MEUR -3.5% Total All Media €56.4MEUR +2.7MEUR +5% Source: Nielsen Ad Spend data – YTD data to Jan 2014. Latest 3 months data includes Nov 2013– Jan 2014.
AD PRESSURE – total press Magazines YTD spend = €1.8m (Jan ‘14 Only) YTD Ad Spend Magazines €1.8 MEUR -0.6MEUR -24.5% Regionals €6.6MEUR +0.4MEUR +1.7% Nationals €16.3 MEUR -4.4MEUR -2.6% Source: Nielsen Ad Spend data – YTD data to January 2014 Latest 3 months data includes Nov 2013-Jan 2014.