1 / 4

Magazine ireland

Magazine ireland. Data to Jan 2014. Nielsen Ireland. AD PRESSURE – All media. Total Press Year-To-Date trends (- 3.5% - note month Jan only) - still behind All Media (+5.0%). YTD Ad Spend. Maga zines. €1.8MEUR -0.6MEUR - 24.5%. Total Press. €24.6MEUR -0.9MEUR -3.5%.

nhi
Download Presentation

Magazine ireland

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Magazine ireland Data to Jan 2014 Nielsen Ireland

  2. AD PRESSURE – All media Total Press Year-To-Date trends (-3.5% - note month Jan only) - still behind All Media (+5.0%) YTD Ad Spend Magazines €1.8MEUR -0.6MEUR -24.5% Total Press €24.6MEUR -0.9MEUR -3.5% Total All Media €56.4MEUR +2.7MEUR +5% Source: Nielsen Ad Spend data – YTD data to Jan 2014. Latest 3 months data includes Nov 2013– Jan 2014.

  3. AD PRESSURE – total press Magazines YTD spend = €1.8m (Jan ‘14 Only) YTD Ad Spend Magazines €1.8 MEUR -0.6MEUR -24.5% Regionals €6.6MEUR +0.4MEUR +1.7% Nationals €16.3 MEUR -4.4MEUR -2.6% Source: Nielsen Ad Spend data – YTD data to January 2014 Latest 3 months data includes Nov 2013-Jan 2014.

More Related