Learn How to Become The Pega Marketing Consultant (PCMC) Certification

1. PCMC Exam Questions LEARN HOW TO BECOME THE PEGA MARKETING CONSULTANT (PCMC) CERTIFICATION GET COMPLETE DETAIL ON PCMC EXAM GUIDE TO CRACK PCMC VERSION 8. YOU CAN COLLECT ALL INFORMATION ON PCMC TUTORIAL, PRACTICE TEST, BOOKS, STUDY MATERIAL, EXAM QUESTIONS, AND SYLLABUS. FIRM YOUR KNOWLEDGE ON PCMC VERSION 8 AND GET READY TO CRACK PCMC CERTIFICATION. EXPLORE ALL INFORMATION ON PCMC EXAM WITH THE NUMBER OF QUESTIONS, PASSING PERCENTAGE, AND TIME DURATION TO COMPLETE THE TEST. Pega Certified Marketing Consultant (PCMC) 0

2. PCMC Practice Test PCMC is Pega Certified Marketing Consultant– Certification offered by the Pega. Since you want to comprehend the PCMC Question Bank, I am assuming you are already in the manner of preparation for your PCMC Certification Exam. To prepare for the actual exam, all you need is to study the content of this exam questions. You can recognize the weak area with our premium PCMC practice exams and help you to provide more focus on each syllabus topic covered. This method will help you to increase your confidence to pass the Pega Marketing Consultant certification with a better score. Pega Marketing Consultant Certification Practice Exam 1

3. PCMC Exam Details Exam Name: Pega Certified Marketing Consultant Exam Code: PCMC Exam Fee: USD $175 Exam Duration: 90 Minutes Number of Questions: 60 Passing Score: 70% Format: Multiple Choice Questions Books / Trainings: Pega Marketing Consultant 8 course Pega Marketing Consultant 8 practice exam Schedule Exam: Pearson VUE Sample Questions: Pega PCMC Exam Sample Questions and Answers Practice Exam: Pega Certified Marketing Consultant (PCMC) Practice Test Pega Marketing Consultant Certification Practice Exam 2

4. PCMC Exam Syllabus Topic Details Weigh ts 8% Next-Best-Action - Getting started with Pega Marketing - Optimizing the customer value in the call-center - Authoring Next-Best-Action decisions - Configuring NBA Designer for real-life scenarios - Defining and managing propositions - Designing an offer for email customer engagement - Designing a strategy for multi-channel customer engagement - Learning from historical interactions - Predicting customer behavior - Adaptive outbound marketing - Identifying an audience for outbound engagement - Measuring marketing effectiveness using control groups - Complying with contact policies - Marketing with traditional outbound campaigns - Limiting the offer volume in outbound engagement - Running simulations to test offer distribution - Launching 1:1 customer engagements - From marketing to fulfillment - Marketing driven by real-time events - Web marketing driven by real-time containers Offer Management 12% Decision Strategies 17% Analytics 20% Customer Selection 20% Outbound Customer Engagement 8% Real-time Marketing 15% Pega Marketing Consultant Certification Practice Exam 3

5. PCMC Questions and Answers Set 01. In the context of real-time containers, how do you control what happens when a customer clicks on the offer? a) By configuring the click through connector in an offer flow b) By defining a real-time event c) By specifying the click through URL d) By specifying the call to action Answer: a 02. When does the campaign validation occur? a) When a seed test is invoked b) When it is updated c) Every time it is saved d) When the campaign moves to the "Test" state Answer: a 03. Which property holds the information regarding control group membership? a) ControlGroupName b) MktValue c) MktName d) pyOutcome Answer: a Pega Marketing Consultant Certification Practice Exam 4

6. 04. What is the key difference between a predictive model and a human expert? a) Predictive models always outperform human experts. b) Humans are better at dealing with structured data and identifying patterns. c) Predictive models make successful predictions irrespective of the amount of data available. d) Predictive models are more capable of detecting patterns in historical data. Answer: b 05. Which value is output by an Adaptive Model? a) Evidence b) Score c) Behavior d) Lift Answer: d 06. Which decision component belongs to the Arbitration category? a) Prioritization b) Decision Table c) Adaptive Model d) Scorecard Answer: a Pega Marketing Consultant Certification Practice Exam 5

7. 07. A customer's propensity to accept a proposition increases when ______. a) the proposition was rejected by similar customers b) similar propositions were accepted by the customer c) similar propositions were rejected by the customer d) the proposition was accepted by similar customers Answer: c 08. On the File landing page, the status of output file template shows "In Progress". What action is required to see the data? a) Checking in the file output template b) Waiting until the status changes to "Completed" c) Finalizing and downloading d) Downloading Answer: d 09. In an offer flow, which is a valid value for the Response field in the Update Status shape? a) Neutral b) Resolved-Rejected c) Rejected d) Negative Answer: c Pega Marketing Consultant Certification Practice Exam 6

8. 10. How do we refer to a segment that is used to test the impact of a specific offer? a) Target Segment b) Control Group c) Test Group d) Validation Set Answer: b Full Online Practice of PCMC Certification ProcessExam.com is one of the world’s leading certifications, Online Practice Test providers. We partner with companies and individuals to address their requirements, rendering Mock Tests and Question Bank that encourages working professionals to attain their career goals. You can recognize the weak area with our premium PCMC practice exams and help you to provide more focus on each syllabus topic covered. Start Online practice of PCMC Exam by visiting URL https://www.processexam.com/pega/pega-certified-marketing- consultant-pcmc Pega Marketing Consultant Certification Practice Exam 7