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MAT153 Web Design 1 A Brief Overview of the Web Design Process. Web Design Workflow. Information Gathering Planning the Site Interface and Site Design Development of the Site Testing and Launch Site Maintenance. 6 Phases of the Web Design Process. All sites start as an idea
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MAT153 Web Design 1A Brief Overview of the Web Design Process Web Design Workflow
Information Gathering • Planning the Site • Interface and Site Design • Development of the Site • Testing and Launch • Site Maintenance 6 Phases of the Web Design Process
All sites start as an idea • Something to be accomplished • Something to promote • Something to share • Someone to entertain • Some news to broadcast • Something to sell Purpose
What is the goal of your web site? • Sell stuff • Sell yourself • Tell a story • Persuade people Goals
Who will be your site visitor? • What do these visitors expect? • Does your target audience have certain common characters? • Income • Age • Interests • Computer abilities Target Audience
Content is the stuff of the site • What do other sites in the same genre offer? • What do you have to offer? • Start grouping your stuff into categories Content
Like anything you build, you need a plan • Structure • 3 to 7 Top-level categories • Content is the stuff that goes into each category • Content can be words, images, sound, multimedia Planning
Design is the pretty stuff that happens in Photoshop after all the initial planning is done • Shapes • Colors • Proximity • Form • Typography Interfaceand SiteDesign
Move from a pretty picture to an interactive web page using Dreamweaver • Slice • Export • HTML • Technologies Development of the Site
Fill the site with content • Words • Image • Multimedia • Is it working? • What is working • What is not • Fix it! Testing
What is the benchmark for launch • Not all content is necessary for launch • Determine what is necessary • What will be added later • Determine launch date • Open the site to the public – Launch! 3, 2, 1 - Launch
Change is all • Eliminate that which is not working • Make what is working more prominent and easier to get to • Fresh content is a must • Targeted content is better • Always be eager to reinvent your site Site Maintenance
The Tools of the Trade • Information Gathering and Site Planning • Microsoft Office Word • Microsoft Office Excel • Interface Design • Adobe Photoshop • Adobe Bridge • Development of the Site • Adobe Dreamweaver • Adobe Flash • Adobe Photoshop • Adobe Bridge • Testing and Launch • Web Browsers • Adobe Device Central • Dreamweaver Browser Lab • Site Maintenance • Analytics and Statistics • Adobe Dreamweaver • Adobe Photoshop • Adobe Flash • Adobe Bridge • Adobe Contribute
Thank you for your attention! Web Design Workflow