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Running for the Legislature

Running for the Legislature. Run for the Legislature. Early Preparation is the key Early decisions decide the race Know thyself Know the district. Basics- Personal. Why Run…issue, community, ego? Family Job “closet” Cost Can you fundraise/will you fundraise Friends/volunteers

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Running for the Legislature

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  1. Running for the Legislature

  2. Run for the Legislature Early Preparation is the key • Early decisions decide the race • Know thyself • Know the district

  3. Basics- Personal • Why Run…issue, community, ego? • Family • Job • “closet” • Cost • Can you fundraise/will you fundraise • Friends/volunteers • Extrovert

  4. Basics- Political • Incumbent? • Democrat or Republican district • Legislative leaders • Local leaders • Party leaders • Geography (walk neighborhoods?)

  5. Research • Consultant • RESEARCH, RESEARCH, RESEARCH • Past results • Which areas vote? • Local issues • Polling • Mail • Radio • TV

  6. What type of campaign? • Grassroots? • Positive, negative • Are you a good speaker? • In shape? • Self finance? • Normal campaign? • Meet with leaders/friends gauge support • Strengths/weaknesses?

  7. Early stuff • Kick off • Signs • Walk cards • Website/email • Meet with press • Fundraising • Fundraising • Fundraising

  8. Press • They Don’t care • Newspapers big and small • Radio • Internet • TV • Blogs • email

  9. Running for Office

  10. The Grind • Rumor mills • Not much attention • Patches of no money coming in • Mistakes will be made • A lot of doors and phone calls

  11. Strategies • Grassroots • Door to Door • Phone Calls • Email • Personal notes • Long time needed to achieve results • Develops the most loyalty • Anyone can do it • Few actually do it

  12. typical

  13. Strategies • Personal Money • Quick name ID • Intimidating • It is personal money • Voter resentment • Not the same “depth” of support • More open to attack that works

  14. Strategies • Party Support • Access to lobbyists money • Instant credibility • Ready made system • Intimidating • Easier to raise money

  15. Fundraising • Most difficult for most • What separates candidates • Get used to NO • Ask over and over • Key to planning and strategy • INTEREST GROUPS

  16. GOTV • Remind not introduce • Absentee Ballots • Early Voting • Voter Follow up • Build your own “pool” • Volunteers

  17. Other Stuff • If not a good speaker? • How to get not too extreme in getting noticed • How to talk to voters not at them • How to treat opposition • How to react when attacked • Forums • How to keep up the pace?

  18. So Much More…

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