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Ecolodge Development Models A New Paradigm in Donor Project Interventions

Ecolodge Development Models A New Paradigm in Donor Project Interventions. By Megan Epler Wood. CONTEXT. Private Sector’s Pivotal Role in the implementation of ecotourism in LDCs Based on: World Bank/IFC Study on Business, Market, & Technical Assistance Models for Ecolodges

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Ecolodge Development Models A New Paradigm in Donor Project Interventions

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  1. Ecolodge Development ModelsA New Paradigm in Donor Project Interventions By Megan Epler Wood

  2. CONTEXT Private Sector’s Pivotal Role in the implementation of ecotourism in LDCs Based on: • World Bank/IFC Study on Business, Market, & Technical Assistance Models for Ecolodges • Competitiveness US AID Model Ecolodge project in Sri Lanka

  3. OBJECTIVES Improving the Financial Sustainability of Donor Interventions in Ecotourism: • Channeling Funds Through Local Socially and Environmentally Responsible Companies • Performing Advance Business & Market Due Diligence • Funding Monitoring & Evaluation • Triple Bottom Line Cost-Sharing

  4. Key Findings IFC Study • Determinants of Demand • Wildlife, Access, Quality of Information, Destination Image • Ecolodge Business Fundamentals • Long break even period of 4-5 years • Emerging business sector with 10% annual growth potential • Low marketing costs of 10%, high expertise required • Need for patient investment, mix of loans and grants

  5. Results of IFC Study • Ecolodge Technical Assistance Needs • Market & Business Systems • Technical Systems to reduce waste, water, energy • Guide & Business Training • Triple Bottom Line Approaches • Recommended Approach • Business Mentorships • Support from Senior Ecotourism Businesses

  6. Sri Lanka Case Sri Lanka Model Ecolodge • 4 year research program -- Tourism Cluster Identifies Market Opportunities • Private Sector Model Ecolodge Company -- $1 million investment via consortium of leading hoteliers

  7. Sri Lanka Case • $ 900K US AID Support towards: • Technical Assistance on Environmental Systems • International Market Outreach • Guide & Business Training for Staff • Community Development Program • Trust Fund Strategic Planning • Evaluation & Monitoring • Biodiversity • Sociocultural • Economic development

  8. Strategic RecommendationsEcolodge Business Models • Develop competence, awareness, & create alliances within business community • Develop strategic market approach • Fund triple-bottom line costs - do not shift this burden onto private sector until there are adequate profits - this is an emerging economy • Develop long-term plan for replication of model • Work towards a profitable model that will fund triple bottom line in long-term

  9. For more information: EplerWood International www.eplerwood.com For IFC STUDY www. ifc.org/ebfp

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