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Safe Schools/Healthy Schools Office Hours. 2013 Children ’ s Mental Health Awareness Day Presented by: Adrienne Dealy, Communications Specialist April 18, 2013. Children ’ s Mental Health Awareness Day. May 9, 2013. Focus.
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Safe Schools/Healthy SchoolsOffice Hours 2013 Children’s Mental HealthAwareness Day Presented by: Adrienne Dealy, Communications Specialist April 18, 2013
Children’s Mental HealthAwareness Day May 9, 2013
Focus This year’s national theme focuses on young adults, 16-24 (especially those 18+) who, with the help of adult allies, can be successful in terms of social connectedness, housing, employment and education. Local and state activities can focus on other age groups.
Audiences For SSHS grantees, potential audiences are: Young parents who fall in the 16-24 age range Older siblings of young children Mentors to young children OR Grantees can use messages from past years to focus on other age groups.
National Theme Messaging In 2011, SAMHSA’s National Survey on Drug Use and Health found that 29.8% of young adults, age 18-25, reported having experienced a mental, behavioral or emotional disorder in the past year. In addition, 35.2% of young adults used illicit drugs in the past year.
National Theme Messaging Young adults with behavioral health challenges can be resilient with the help of family, friends, providers and other Heroes of Hope. Visit samhsa.gov/children to learn more.
Activities Press conference Website Events (such as a wellness fair) Contests (for example, a poster or artwork contest with a mental health awareness theme)
It’s not too late! Last-minute activities: Webinar Press conference Community meeting Media outreach: Op-ed Guest column Letter to the editor
Social media Promote your messages on your social media platforms: Facebook – ask questions about your message and encourage feedback YouTube – link to student-generated videos or videos showing children’s mental health in action Twitter – share quick facts about your topic
Sample Tweets Pple with serious #mentalhealth challenges less likely than peers to enroll in postsecondary #education http://1.usa.gov/15WLs7k #HeroesofHope Young adults w/ serious #mentalhealth disorders experience higher rates of unemployment http://1.usa.gov/ZUoyqY via @samhsagov #HeroesofHope
Activities Examples of activities from previous year’s campaigns: http://projectlaunch.promoteprevent.org/childrens-mental-health-awareness-day
Resources SAMHSA’s Awareness Day resources, event materials, conference and meetings: http://www.samhsa.gov/children/
Questions? Adrienne Dealy Communications Specialist AdrienneDealy@mac.com 512-922-3725