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Resetting the measurement table

Evaluating a New CTR Program. Resetting the measurement table. CTR Board Meeting March 28, 2014 WSDOT Staff. Background Materials. CTR Issue paper—Measurement: past, present, future Matrix: Who uses the CTR data and for what purpose TAG perspectives and comments WSDOT strategic goals

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Resetting the measurement table

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  1. Evaluating a New CTR Program Resetting the measurement table CTR Board Meeting March 28, 2014 WSDOT Staff

  2. Background Materials • CTR Issue paper—Measurement: past, present, future • Matrix: Who uses the CTR data and for what purpose • TAG perspectives and comments • WSDOT strategic goals • Results Washington

  3. Presentation Approach Presentation goal: Answer three essential measurement policy questions • What is the new program’s purpose? • What is the new program’s structure? • What are the new performance measures? Presentation Process: • Lay out a framework for answering the questions • Look at how it applies to CTR 1.0 • Present it in our current context to frame the questions we are facing today

  4. Measurement Framework • Clearly articulate program purpose • Develop general program structure and implementation plan • Identify opportunities and issues associate with achieving the purpose • Identify performance measures that support the goals and are affected by implementation • Establish measurement approach • Develop measurement methodology • Find, adapt, or develop measurement tools • Implement! • Analyze data, evaluate program, reassess goals

  5. Original Program—Purpose Answer the question: Can we • Improve air quality • Reduce petroleum consumption • Diminish traffic congestion Through an employer-based program focused on affecting employee commute choices.

  6. Original Program—Structure/Implementation • State (CTR Board) • Rules for: • Program structure • Geography • Implementation structure • Participation • Funding • Local ordinances and structure of government administration • Employer engagement • Employee decisions

  7. Original Program—Measures Performance Measures: • Do we have participation? • Drive alone rate (SOV) • Vehicle miles travelled per person • Vehicle trips Collection methodology: • Survey • Equivalent data • Annual Reports Analysis methodology • Modified quasi-experimental design

  8. And now, a new program • Clearly articulate program purpose • Develop general program structure and implementation plan • Identify opportunities and issues associate with achieving the purpose • Identify performance measures that support the goals and are affected by implementation • Establish measurement approach • Develop measurement methodology • Find, adapt, or develop measurement tools • Implement! • Analyze data, evaluate program, reassess goals

  9. New Program—PurposeThe first question What are we trying to accomplish? • Leverage funds • Support economic development • Effective and efficient use of transportation investments • Respond to climate change • Reduce vehicle trips • Reduce emissions • Create a multimodal, integrated system • Test whether a decentralized program will be as effective as centralized CTR • Improve the safety of the transportation system

  10. Emerging Purpose “Theories” From Growth and Transportation Efficiency Centers • Development of new Partnerships (A new level of engagement) • Facilitate land use changes • Align perspectives of various organizations From Pilot Projects • Test new ideas emerging from local initiative • Establish new partnerships/new partners • Align program with local values and vision From WSDOT mission: • Create multimodal, integrated, sustainable • Support community, economy, environment

  11. And from the agenda • Support the principles of Moving Washington • Strengthen and grow public-private partnerships • Help meet state and local economic, environmental and community objectives • Focus resources where they have the most impact • Cultivate and reward local innovation and accountability • Incentivize integration of transportation and land use policies, plans and decisions • Keep existing successful TDM infrastructure relatively intact • Maintain consistent, efficient measurement as much as possible • Simplify requirements • Lean from new approaches

  12. The second question—Structure Is this already answered? • Local control and decision making • Local definition of objectives • Local definition of market • At least partially through a competitive grant Program focus: • Base CTR • Community • Corridor

  13. Do you see measures emerging from purpose? Meaningful measures that inform about the achievement of goals and are affected by implementation. • Local funding • Land use changes • Multimodal, integrated • Change in drive alone rate? VMT? • Number of partners • Injuries • Gross sales, jobs • Developments meeting concurrency requirements Make sure we answer this: Do we still need to measure progress? Do we still need to demonstrate that employer-based programs work?

  14. Next steps: After the Board answers the three questions: Allow staff to come back with answers for steps 5-7 And let the Legislature answer the question: Can we implement?

  15. What is the new program’s purpose? • Support a more efficient transportation system • Congestion, fuel, air pollution • Reduce vehicle trips (greater efficiency) • Integrate and infiltrate (not just one category) • Problem to solve • People, planet, prosperity • Energy-efficient transportation system • Performance efficient, fuel efficient, economically efficient • RCW 36.70A.108

  16. What is the new program’s structure? • Board structure continues—evaluation requirement • Local plans (policy) and ordinances • State mandate • Local determination of objectives • Basic parameters (including outcome, definition of market), local determination of how they are going to get there • MPO & RTPO designated role • Integration and infiltration (overall system) • Measurement expectation • Where would we go for implementation (planning, TMA)? With our limited resources, where are we most effective to have impact? • How do we engage divergent markets • State funding

  17. What are the new performance measures? • Efficiency (energy, economic and performance) • The need to parallel this with what is measured elsewhere • Performance measures are locally defined but include energy, economic and performance • What existing measurement can we align with and tie back to the local program (Results WA) • Sustainable and clean energy • Reduced energy consumption • VMT • SOV • Where will we have the greatest impact on the system • Supply or demand of options

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