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Let’s choose our words/images objectively

Let’s choose our words/images objectively. Recognizing and eliminating bias/stereotyping in student and commercial media. Presentation by: Tiffany Ankrom. Why is this important?.

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Let’s choose our words/images objectively

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  1. Let’s choose our words/images objectively Recognizing and eliminating bias/stereotyping in student and commercial media. Presentation by: Tiffany Ankrom

  2. Why is this important? • In 1897, Adolph S. Ochs, the owner of The New York Times, created the famous slogan "All the News That's Fit to Print," which still appears on the masthead of the newspaper today. He wrote the slogan as a declaration of the newspaper's intention to report the news impartially. http://www.readwritethink.org/classroom-resources/calendar-activities/york-times-used-slogan-20412.html

  3. “Media have tremendous power in setting cultural guidelines and in shaping political discourse. It is essential that news media, along with other institutions, are challenged to be fair and accurate. The first step in challenging biased news coverage is documenting bias.” • http://www.fair.org/index.php?page=121.

  4. What messages can be inferred from what we write/see? • The first step is recognizing bias/stereotyping. http://www.youtube.com/watch?feature=fvwp&v=FyCnJLNhQeE&NR=1

  5. Buzzwords • Present-day example of stereotyping in commercial media. “Hurricane Katrina and the "Two-Photo Controversy”. Media Awareness Network. Web. 1 December 2011. http://www.media awareness.ca/english/resources/educational/teachable_moments/katrina_2_photo.cfm.

  6. Word choice • Be aware of word choice while writing. The goal is to communicate objectively! • EX: words and phrases that refer to "a young person” • youngster • child kid • little one • small fry brat • urchin • juvenile minor • Some of these words tend to carry favorable connotations (little one), others unfavorable (brat), and still others fairly neutral connotations (child). Calling a young person a brat lets our readers know at once how we feel about the rotten kid (Nordquist).

  7. Be aware of sexist terminology. www.britsoc.co.uk/.../EqualityandDiversity_LanguageandtheBSA_

  8. Student goals • To communicate in a way that is professional, intellectual and accurate. • To use language and images that will help shape society toward authentic diversity— • beginning in the classroom.

  9. Works Cited • “How To Detect Bias In News Media.” FAIR: Fairness & Accuracy in Reporting. Web. 1 December 2011. http://www.fair.org/index.php?page=121. • “Hurricane Katrina and the "Two-Photo Controversy”. Media Awareness Network. Web. 1 December 2011. http://www.media-awareness.ca/english/resources/educational/teachable_moments/katrina_2_photo.cfm. • Nordquist, Richard. “Choosing the Best Words: Denotations and Connotations Exercise in Using Connotative Language.” About.Com. Web. 29 November 2011. http://grammar.about.com/od/words/a/ connotations.htm. • “The New York Times used the slogan ‘All the News That's Fit to Print’”. readwritethink. Web. 1 December 2011. http://www.readwritethink.org/classroom-resources/calendar-activities/york-times-used-slogan 20412.html.

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