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About Florida State University. About Florida State University. $1+ Billion Annual Operating Budget. >> One of Florida’s largest public universities >> More than 40,000 students >> Second largest employer in Leon County; more than 5,000 employees. About FSView & Fsunews.com.
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About Florida State University $1+ Billion Annual Operating Budget >> One of Florida’s largest public universities>> More than 40,000 students>> Second largest employer in Leon County; more than 5,000 employees
About FSView & fsunews.com >> Founded in 1915>> Published bi-weekly; Mondays & Thursdays; 20K distribution>> Sixth highest-circulated college newspaper in U.S.>> Third highest ratio of distribution-per-student in U.S.>> Diversity of media options including display, classified, stick-on, insert, rack card, specialty distribution and online advertising (including YAHOO! partnership)>> Student Welcome Pack direct mailed to incoming students>> Three annual Apartment & Living Guides published
FSU Students & the Tallahassee Economy FSU has more than40,000 studentswho annually contribute in excess of$168,000,000to the local economy
Student Spending Monthly Discretionary Spending Exceeds $14M *Anderson Analytics, 2005 & FSU Office of the Registrar Each month, FSU studentsspend an estimated $14,269,168
Monthly Discretionary Spending What are they buying? *National Retail Federation & BIG Research, 2009 Electronics and Clothing account forspending of more than $8,287,776
Has the current economy impactedhow they’re shopping? YOY spending was up 13% during 2010 However, college students were being more cautious with their spending *National Retail Federation & BIG Research, 2009 More than a third of college students indicate they’ll be more comparative when making a purchaseand will use coupons more
FSU Faculty and Staff FSU Salaries Exceed $468M >>Second largest employer in Leon County with more than 5,000 employees>> Highly-diverse workforce
FSU Faculty and Staff Affluent, Highly-Educated Audience >> Diversity of age>> Faculty in excess of 1,000 tenured teaching professionals Instructional Faculty Salaries Exceed $65M