Welcome to Architect Insight 2010

1. Welcome to Architect Insight 2010 Virtualizing the data center – is private cloud more than just a buzz word?

2. Virtualizing the data center – is private cloud more than just a buzz word? Neil Sanderson neilsand@live.com LinkedIn: http://uk.linkedin.com/in/neilsand Twitter: http://twitter.com/neilsand

3. Rising to the Challenge • Green IT, power, and space constraints • Workplace boundaries stretching and users evolving • Services need to support 7x24 global business (SLAs) • Governance, risk and compliance issues are on the rise (GRC) • Save costs by automating and standardizing processes (ITIL)

4. 1st wave of virtualisation • New efficiencies in IT • Cost savings in power, cooling, space • CO2 emissions and kit disposal reduction • Low cost high availability and DR • Increase flexibility • Speed deployment of servers, apps • Scale capacity to meet business needs

5. Adapting to Market: Datacenter Evolution PrivateCloud PrivateCloud PublicCloud PublicCloud • Management Costs Decrease Significantly • IT as a Service • Well-known, stable and secure • Utilization <15% • Utilization Increases to >50% • Management Costs Decrease • Capacity on Demand • Global Reach TraditionalDatacenter VirtualizedDatacenter TraditionalDatacenter VirtualizedDatacenter

6. Private IT to wither away? A fifth of enterprises will hold no IT assets by 2012 as cloud computing and mobile working practices become commonplace… Gartner

7. Only the Cloud can scale? What to do? There is only one way. Rent access to huge infrastructure. The modern web is seeing the emergence of a number of infrastructure superpowers. The web-infrastructure equivalents of Boeing, of FedEx, of Amtrak, of Qantas. We can debate which ones will succeed but I don't think we can sensibly debate their necessity. The future is shared infrastructure. The future is the cloud. Not because it is trendy but because only the cloud can scale. Sean McGrath http://www.itworld.com/offbeat/53445/only-cloud-can-scale

8. IT like electricity? A hundred years ago, companies stopped generating their own power with steam engines and dynamos and plugged into the newly built electric grid. …. Hooked up to the Internet’s global computing grid, massive information-processing plants have begun pumping data and software code into our homes and businesses. This time, it’s computing that’s turning into a utility. Nicholas Kerr, The Big Switch

9. Re-skin of existing IT infrastructures? • Culture change? • ROI? • Priority for investment? “Here’s the really scary part … it won’t be a private cloud unless we learn to manage it like a private cloud … efficient, flexible, dynamic zero-touch processes”

10. Private Clouds: lipstick on old IT model? Private Public • Comparison with electricity / water ? • Economies of skill • People/process/culture • Investment to re-skin existing infrastructure

11. Private Clouds: lipstick on old IT model? Private Public • Compliance/audit • Sound business model? • Integration and federation • Data controls

12. Compliance in the Cloud Can you audit, with absolute certainty, its file systems, logs and physical access? Can you be absolutely certain that it is physically secure? Can you be absolutely certain that its virtualized file systems are not mingled on a physical disk with somebody else's data? Absolute certainty is required for compliance. You can't find absolute certainty out there in a cloud, by definition…. So in the end, the cloud is a place to put things of little importance -- items of a temporary nature. http://searchdatacenter.techtarget.com/news/article/0,289142,sid80_gci1343864,00.html

13. Trust “Trust" becomes the biggest problem to be solved in cloud computing. The value of the external cloud is worthless if it can't be trusted. The speed and agility provided to developers and operators alike just can't be leveraged if cloud systems can't be secured and audited, the data stored in a way in which the accountable parties can control what happens to it, and the laws of the land protect the cloud vendor, cloud customers, and (perhaps most importantly) the privacy and safety of all of us. James Urquhart http://news.cnet.com/8301-19413_3-10296370-240.html

14. Business Model • Data centers, as we know, are capital-intensive places. It is very hard to deliver something so large and unwieldy in an instant to meet sudden demand, even using modular techniques. Demand fluctuates, and unless you are going to charge usurious rates when demand comes in, you will burn cash at terrifying rates when demand is down. … You cannot have a truly scalable, redundant, reliable data center infrastructure at low cost... No cloud provider wants to be a break-even prospect, much less a money-losing one. So how will any of them survive unless they charge their users far more than it costs to build and run their facilities? http://searchdatacenter.techtarget.com/news/article/0,289142,sid80_gci1343864,00.html

15. Data integration • While not sexy like cloud computing, a data-integration strategy needs to be within the foundation of your cloud computing plan. This includes cloud-to-enterprise and cloud-to-cloud. This integration needs to be innate to the architecture … David Linthicum http://www.infoworld.com/d/cloud-computing/data-integration-buzzkill-cloud-computing-587

16. Private Clouds: lipstick on old IT model? Private Public • Comparison with electricity / water ? • Scale • People/process/culture • Why invest to re-skin existing infrastructure • Compliance/audit • Sound business model? • Integration and federation • Data controls

17. Implications for architectures Private Public • “Enterprise” systems • Heritage of typical corporate IT • Optimised for • transaction processing • operation control • Integration between different technologies and apps • Greater visibility of underlying architectures and processes • “Global” systems • Internet / consumer IT heritage • Minimal knowledge / control of users • Assume hostile environment • Optimised for interoperability • Greater scalability

18. Cloud introduces more choices Fundamentals Scale Out Automated Service Management High Availability Multi-Tenancy Considerations Location On Premises Off Premises Infrastructure Heterogeneous Homogeneous Business model CapEx OpEx Own Lease/Rent Ownership Self Third Party Management

19. Virtualiseddatacentre High-Value Workloads Core Workloads Manage 170% more servers per FTE 40% less cost per user per year Reduce cost per user by 93% Reduce cost per user by over 80% Reduce cost per server by over 63% Reduce cost per server by over 90% www.spotlightoncost.com Data derived from Microsoft “Spotlight on Cost” Server Study 2009

20. Microsoft Cloud Computing Continuum Private Public Software as a Service (SaaS) Platform as a Service (PaaS) IT as a Service Infrastructure as a Service (IaaS) | | Dynamic Data Center Toolkit For Hosters Dynamic Data Center Toolkit For Enterprises

21. Foundation for Private CloudCloud Computing Infrastructure Infrastructure as a Service (IaaS) Distributed and Elastic Infrastructure Fabric Automated Management SLA Driven Delivering the service Managing the fabric | | Dynamic Data Center Toolkit For Enterprises Dynamic Data Center Toolkit For Enterprises

22. Laying the Foundation for the Future of Datacenter Services and Management Datacenter Service Based Management Deliver the Service Federate Across Private and Public Clouds Manage the Datacenter Fabric • Move beyond HW abstraction by separating server applications from OS Infrastructure. • Logical pooling of all fabric resources • Dynamically scale and provision capacity • Manage (deploy, patch etc.) in context of service • Deep understanding of service dependencies and needs • Elastic applications to deliver scale up and scale down • Establish Private and Public Clouds • Federate Services & Management • Enable Solutions That Exploit Capabilities Across Clouds

23. Neil Sanderson Email: neilsand@live.com LinkedIn: http://uk.linkedin.com/in/neilsand Twitter: http://twitter.com/neilsand

25. VDI Microsoft Virtualisation Solutions Server VirtualiSation presentation VirtualiSation Desktop Virtualisation ApplicationVirtualiSation Virtual Windows XP

26. Foundation for Private CloudCloud Computing Infrastructure Infrastructure as a Service (IaaS) Distributed and Elastic Infrastructure Fabric Automated Management SLA Driven Delivering the service Managing the fabric | | Dynamic Data Center Toolkit For Enterprises Dynamic Data Center Toolkit For Enterprises

27. Goals for next wave of virtualization • Cost • ROI – which workloads, server or desktop • Driving down management costs Flexibility • Optimise across diverse environments • Service and application focus Futures • Private cloud, public cloud