790 likes | 1.01k Views
Cebuano Journalism. Cebuano Journalism. “STORYTELLING” (NAGA-ASOY). STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. STORYTELLING?. Emotion. STORYTELLING?. Emotion.
E N D
Cebuano Journalism “STORYTELLING” (NAGA-ASOY)
STORYTELLING? • Emotion
STORYTELLING? • Emotion • Human Voice
STORYTELLING? • Emotion • Human Voice • Facial Expression (extreme CU shot)
STORYTELLING? • Emotion
STORYTELLING? What do they (listeners) expect?
STORYTELLING? What do they (listeners) expect? • Every listener should understand every word of every • story we broadcast.
STORYTELLING? What do they (listeners) expect? • Every listener should understand every word of every • story we broadcast. • They should remember the story well enough to tell it • to someone else.
STORYTELLING? • Emotion • Human Voice • Facial Expression (extreme CU shot) • Hooks
STORYTELLING? • Emotion • Human Voice • Facial Expression (extreme CU shot) • Hooks
STORYTELLING? • HOOKS.
STORYTELLING? • HOOKS. HOW?
STORYTELLING? • HOOKS. HOW? • George Teren (Singer/Songwriter):
STORYTELLING? • HOOKS. HOW? • George Teren (Singer/Songwriter): …something that is so catchy, it’s that
STORYTELLING? • HOOKS. HOW? • George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you
STORYTELLING? • HOOKS. HOW? • George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you crazy so that you can’t get it out of your head.
STORYTELLING? • HOOKS. HOW? • George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you crazy so that you can’t get it out of your head. …It’s the identifying moment in the song.
STORYTELLING? • HOOKS. HOW? • George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you crazy so that you can’t get it out of your head. …It’s the identifying moment in the song. …It’s taking one phrase and illustrating it
STORYTELLING? • HOOKS. HOW? • George Teren (Singer/Songwriter): …something that is so catchy, it’s that little melodic phrase that drives you crazy so that you can’t get it out of your head. …It’s the identifying moment in the song. …It’s taking one phrase and illustrating it in several different ways…
STORYTELLING? • HOOKS. HOW?
STORYTELLING? • HOOKS. HOW? • Robert Krulwich (ABC News):
STORYTELLING? • HOOKS. HOW? • Robert Krulwich (ABC News): …you have to find a metaphor that people
STORYTELLING? • HOOKS. HOW? • Robert Krulwich (ABC News): …you have to find a metaphor that people will remember.
STORYTELLING? • HOOKS. HOW? • Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will
STORYTELLING? • HOOKS. HOW? • Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will remember me, otherwise it goes right
STORYTELLING? • HOOKS. HOW? • Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will remember me, otherwise it goes right through. I find that thinking musically,
STORYTELLING? • HOOKS. HOW? • Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will remember me, otherwise it goes right through. I find that thinking musically, thinking with the strategy of a
STORYTELLING? • HOOKS. HOW? • Robert Krulwich (ABC News): …you have to find a metaphor that people will remember. …I have to find the hook that people will remember me, otherwise it goes right through. I find that thinking musically, thinking with the strategy of a songwriter…
STORYTELLING? What do they (listeners) expect? • Every listener should understand every word of every • story we broadcast. • They should remember the story well enough to tell it • to someone else.
STORYTELLING? What do they (listeners) expect? • Every listener should understand every word of every • story we broadcast. • They should remember the story well enough to tell it • to someone else. • They hear broadcast news in a different way– emotionally, • inwardly, at a gut level.
STORYTELLING? What do they (listeners) expect? • Every listener should understand every word of every • story we broadcast. • They should remember the story well enough to tell it • to someone else. • They hear broadcast news in a different way– emotionally, • inwardly, at a gut level. CONNECTIONS
STORYTELLING? • Emotion • Human Voice • Facial Expression (extreme CU shot) • Hooks
STORYTELLING? • Emotion • Human Voice • Facial Expression (extreme CU shot) • Hooks • Connections
STORYTELLING? • Emotion • Human Voice • Facial Expression (extreme CU shot) • Hooks • Connections
STORYTELLING? • CONNECTIONS.
STORYTELLING? • CONNECTIONS. HOW?
STORYTELLING? • CONNECTIONS. HOW? • George Teren (Singer/Songwriter):
STORYTELLING? • CONNECTIONS. HOW? • George Teren (Singer/Songwriter): I had a song… and it was just about the