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Southern Dairy Conference. New Marketing Coalitions. February 6, 2001. Robert Shore, General Manager Maryland & Virginia Milk Producers Cooperative, Inc. New Marketing Coalitions Between Dairy Farmers. Industry Consolidation. New Marketing Coalitions Between Dairy Farmers.
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Southern Dairy Conference New Marketing Coalitions February 6, 2001 Robert Shore, General Manager Maryland & Virginia Milk Producers Cooperative, Inc.
Industry Consolidation • New Marketing Coalitions Between Dairy Farmers
Industry Consolidation • New Marketing Coalitions Between Dairy Farmers • Federal Order Consolidation
Industry Consolidation • New Marketing Coalitions Between Dairy Farmers • Federal Order Consolidation • More Marketing Coalitions Between Dairy Farmers
Customer Estimates Sales (billions) % of U.S. Grocery 1. Kroger/Fred Meyer 43.1 9.7 2. Albertson’s 35.7 8.1 3. Wal-Mart 32.0 7.2 4. Safeway 25.0 5.6 5. Ahold 23.5 5.3 6. Winn-Dixie 13.9 3.1 7. Publix 12.1 2.8 8. A&P 10.5 2.4 9. Food Lion 10.2 2.3 10. Meifer 8.6 1.9 Total $214.6 48.4%
Share of $23 Billion Fluid Milk Market Dean Supermarket Dairies 13% Suiza 19% 34% 34% All Other
Top 10 Co-ops in 1990 Associated Milk Producers, Inc. 17.30 Mid-America Dairymen, Inc. 8.18 Dairymen, Inc. 4.94 Farmers Union Milk Marketing Co-op 4.90 Land O’Lakes, Inc. 4.30 California Milk Producers Association 4.13 Milk Marketing, Inc. 3.71 Northwest Dairymen’s Association 3.66 Dairymen’s Cooperative Creamery 3.30 Atlantic Dairy Cooperative 3.25 Volume member milk (bil. Lbs.) Dairy Cooperative
Top 10 Co-ops in 2000 Dairy Farmers of America 34.896 California Dairies, Inc. 13.200 Land O’Lakes, Inc. 11.656 Northwest Dairy Association 5.700 Dairylea Cooperative, Inc. 5.382 Foremost Farms USA 5.359 Associated Milk Producers, Inc. 5.100 Family Dairies USA 5.059 Manitowoc Milk Producers Cooperative 3.660 Maryland & Virginia Milk Producers 3.141 Volume member milk (bil. Lbs.) Dairy Cooperative
Industry Consolidation • New Marketing Coalitions Between Dairy Farmers
New Marketing Coalitions Between Dairy Farmers • Advantage Dairy Group
Southeast Milk, Inc. 230 2.8 billion Maryland & Virginia 1,600 3.3 billion Land O’Lakes 2,600 3.6 billion SEMMA 260 840 million Total 4,690 10.5 billion
New Marketing Coalitions Between Dairy Farmers • Advantage Dairy Group (ADG) • Dairy Marketing Services (DMS)
Dairy Marketing Services - DMS • DFA/Dairylea Joint Venture • One Northeast Milk Marketing Program • 10 Billion Pounds Annually
Industry Consolidation • New Marketing Coalitions Between Dairy Farmers • Federal Order Consolidation
11 Federal Orders 16% 26% 40% 42% 20% 27% 69% 29% 66% 42% 88%
Federal Order Consolidation • Fewer, Larger • Geographically Closer • Liberalized Pooling Rules • New Economic Incentives to move milk • (Class I Utilizations, Class III vs Class IV)
Industry Consolidation • New Marketing Coalitions Between Dairy Farmers • Federal Order Consolidation • More Marketing Coalitions Between Dairy Farmers
Regional Agencies Between Cooperatives • Maximize Supply Efficiencies • Maximize Net $’s to Farmers- • Federal Order and Over Order