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by Rachel Beatty (Amaranth Orchid) & Diana Simkauskaite (Pearl Orchid). Facebook Marketing Strategies & How to Use it to Explode Your Business. FM via FB. Recruiting via S ocial M edia. THE INTERNET IS HUGE. The internet is a very powerful media
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by Rachel Beatty (Amaranth Orchid)& Diana Simkauskaite(Pearl Orchid) Facebook Marketing Strategies & How to Use it to Explode Your Business FM via FB
THE INTERNET IS HUGE The internet is a very powerfulmedia The population of the world is 7,017,846,929 and there are 2,405,518,376 who use the internet! (34.3 % of the world'spopulation)
WHY Facebook? • Huge Market - there are over 700 million users on Facebook (and growing by 400,000+ per day) • Extremely Targeted– People tell you exactly what they are interested in. Make life easy for you. • Clusters– like-minded people gather in groups and through fan pages • Organically Viral – everything anyone does, shows up on their new feed. Very powerful. • Exposure– the average user spends 55 minutes a day online and has 130 friends. Isn’t that awesome? • Connection Based– Facebook is set up for people to reach out to each other. People WANT to connect and share information. This is the basis of all social media.
Recruiting via Groups Have you already created a network?
…baby, multiples, beauty, hairdresser, car, local community, computer games, knitting, grandparents, religion, home design, cookery, fashion, fitness... any more? Which Groups?
Don't join a page that you don't have anything in common with Don't mention FM straight away Don't spam the page… Drop into conversation what you do Buy/sell in different locations Be unique A FEW TIPS…
EVENTS You could create an online recruitment event • invite ALL your friends on facebook Those that accept will receive all your page updates in their news feed • update the page daily
Turning a Prospect into a Team Member
Arrange a call back/time to message back. CLOSE! :-) Nearly There…
Build Relationships Word-of-mouth advertising works between friends Optimise your profile And don’t forget your photo! Strategically grow your friends list Think about your business niche and find the proper groups Share relevant and purposeful content Join the conversation and give LIKES Help them genuinely Cherish your time FB is addictive! REMEMBER