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TOMG 200 Tourism Management & Environment. Economic Impacts of Tourism Case Study: The Eden Project, Cornwall, U.K. Economic characteristics of the tourism industry. Tourism brings economic benefits (TSAs) Much needed foreign exchange Generates employment
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TOMG 200 Tourism Management & Environment Economic Impacts of Tourism Case Study: The Eden Project, Cornwall, U.K.
Economic characteristics of the tourism industry • Tourism brings economic benefits (TSAs) • Much needed foreign exchange • Generates employment • Improve social and economic benefits in a destination area, esp. if remote from tourism flow (‘multiplier effect’) • But tourism not like other industries --- more complex • An invisible export industry • No tangible product • Tourists require supporting goods & services • Need infrastructure to access (airports, roads, IT networks) • Fragmented product • Many elements, not coordinated • Highly price- and income-elasticproduct • Perishable product • If a hotel room not booked one night then that income is lost • Subject to exogenous shocks • Currency fluctuations, politics, wars, SARS, terrorism, carbon tax • Seasonality puts pressure on resource
Tourist Attraction Development: The Eden Project, Cornwall, U.K. • Entrepreneurial activity can stimulate new economic activity • Developed from the vision of one man – Tim Smit, owned by the Eden Trust (reg’d charity) • Located in a former china clay pit to illustrate how degraded environments can be regenerated • An example of sustainable development • A living theatre of plants, people, places & possibilities (“the 8th Wonder of the World”) • Opened as a visitor attraction summer 2001 • 300,000 visitors in first 3 months of opening • 80 million UK pound development • Its development has caused some controversy (impacts)
Eden: The Inside Story Individual Discussion Question (1): • What makes a tourist attraction successful? • www.edenproject.com
Required readings: Useful resources: • Economic Impacts of the Rugby World Cup: http://www.3news.co.nz/Sporting-venues---what-we-get-for-our-buck/tabid/1356/articleID/226210/Default.aspx • Tourism Satellite Account (Economic Impact of Tourism Statistics) http://www.stats.govt.nz/browse_for_stats/industry_sectors/Tourism.aspx Chapter 3 of required text Chapter 1 in Garrod & Fyall (2011) – “This Other Eden”