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Jonas Scharf Managing Director Congress Center Basel

Explore the current economic status of MCH Group and its strategic initiatives in the exhibition and event market. Learn about the impact of economic conditions on MCH Infrastructure, Exhibitions, and Event Services, and the group's vision for the future.

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Jonas Scharf Managing Director Congress Center Basel

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  1. Jonas Scharf Managing Director Congress Center Basel

  2. European Economic Status (1)Crisis – What Crisis?

  3. European Economic Status (2)Fighting the Currency Battle

  4. MCH Infrastructure MCH Exhibitions about 30 own exhibitions, internationally leading events in art and luxury product shows MCH Event Services MCH Group

  5. Strategy • Further development of the own exhibition portfolio and exhausting of all potential in this core business • Diversification and expansion into the fields of the whole international event market with the offer of event services (event management, stand construction, technical systems) • Development of the own infrastructure according to the needs of the own exhibitions Vision MCH Group is a leading international live marketing group. Thanks to the unique network, it is able to provide all the relevant services on the national and international exhibition and event market.

  6. Impact of the Economic Conditions  No change regarding to the strategic goals and the implementation of the strategic initiatives Cooperation with Global Spectrum in 2008European Sales Office Acquisition in January 2009 LOIAcquistion in 2010

  7. Impact of the Economic Conditions (2) MCH Infrastructure  No change regarding to the project "Messezentrum Basel 2012" Investments: 300 millions EuroArchitecture: Herzog & de Meuron Realisation: 2010-2013Completion: BASELWORLD 2013

  8. Impact of the Economic Conditions (3) MCH Exhibitions International leading events (BASELWORLD, Art Basel):  No drop – on contrary! Positive impacts in the industry sectors Fortification of the own position National exhibitions:  Consumer Shows (B2C): Exceeded expectations Trade Fairs (B2B): drastic regression (in particular in export oriented industries)

  9. Impact of the Economic Conditions (4) MCH Event Services  - Reduction of event marketing budgets - Fewer and/or smaller event marketing activities - Pricing pressure (e.g. in particular in the automotive industry)  Entering new market segments (geographically and/or industrial sectors)

  10. Impact of the Economic Conditions (5) MCH Infrastructure  - Stable situation for the associaton business - Fewer and/or smaller activities in the corporate market - Pricing pressure (e.g. in particular in the corporate market) • Investment in Infrastructure but also in the people! • More capacity and flexibility to host international associations • Taking advantage of the strength of the city like unique public transportation, life sciences hub, short ways, Swissness

  11. Thank you very much!

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