1 / 8

Phase Micro Systems Dimmer In Japan

Phase Micro Systems Dimmer In Japan. The Power of the Orient. Japan has more than 12 million Citizens. Japan has a GDP of $4.44 Trillion in 2011 Japan has a great Love for Electronics. Important Information.

penney
Download Presentation

Phase Micro Systems Dimmer In Japan

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Phase MicroSystems DimmerIn Japan

  2. The Power of the Orient • Japan has more than 12 million Citizens. • Japan has a GDP of $4.44 Trillion in 2011 • Japan has a great Love for Electronics

  3. Important Information • The average American house size is 2469 sq. ft. verses the average Japanese house size is 1021 sq. ft. • Power in Japanese house holds is 100 V at 50 Hz.

  4. Evolution of our Product • Japanese line will need to be designed around a smaller house. • New Circuits must function off of 100 V. • Japanese line must have a look that will match the different interior designs that exist within the Japanese Culture.

  5. Evolution Continued • A catchy name change that will grab the attention of Japanese culture. Preferably “日光”meaning Sunlight. Do to the importance of the sun in their culture.

  6. Marketing • Marketing towards the work ethic of the Japanese people. Focusing on the comforts that the dimmer will provide out side of work. • Market the dimmer as the “latest and greatest”

  7. Marketing (continued) • Focus on the middle class. By making a more affordable product to maximize the power of the population. • Focus on expanding into Japanese businesses.

  8. Citation cia.govcia.gov Japanese flag picture www.stat.go.jp/english/data/index.htm population and economy Yahoo answers House size Voltage Voltage Buy.com Plug Shuttershock.com House Google translate Sun light flickr.com Downtown tokyo Marcofolio sunrise

More Related