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“Being an effective leader in these challenging times”

“Being an effective leader in these challenging times”. Lighthouse Leadership Mike Krutza and Jodi Wiff July 13, 2010. Group Questions?. Where are you at on the pain timeline ? 1 – no marketing, crisis, few choices 5 – limited marketing, focus isn’t consistent

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“Being an effective leader in these challenging times”

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  1. www.lighthouse-leadership.com 715.892.8282 “Being an effective leader in these challenging times” Lighthouse Leadership Mike Krutza and Jodi Wiff July 13, 2010

  2. Group Questions? • Where are you at on the pain timeline? 1 – no marketing, crisis, few choices 5 – limited marketing, focus isn’t consistent 10- rocking – balance of quality with marketing and profit www.lighthouse-leadership.com 715.892.8282

  3. Who is really interested? • 3% Curious to buy now • 6-7% Open not looking • 30% Not really thinking of this right now • 30% Think they are not interested • 30% Know they are not interested www.lighthouse-leadership.com 715.892.8282

  4. Profile of leaders • Strategic 10% • Tactical 85% • Both 5% • “You are not out of crisis until someone is strategic.” www.lighthouse-leadership.com 715.892.8282

  5. What are savvy leaders doing? • Customer engagement • 23% premium wallet share, profit & revenue • Hate “insufferable suits” • Cookies and coffee aren’t enough • “Take care of employees and customers…the rest is theory.” www.lighthouse-leadership.com 715.892.8282

  6. Cost to you • 46% dialog is not honest – lost trust • 1 in 3 payroll dollars lost to disengaged employees • Choice – ramp up engagement or wander aimlessly praying it will all work out • Not being honest with yourself www.lighthouse-leadership.com 715.892.8282

  7. Five keys to effective leadership • 1. Same page • 2. Engagement • 3. Honest dialogue • 4. Clarity of expectations • 5. Commitment www.lighthouse-leadership.com 715.892.8282

  8. #1 Same page • Sort the noise of the focus • 3 keys areas – keep in front of staff • Make the measurements real and understandable www.lighthouse-leadership.com 715.892.8282

  9. #2 Engagement • Assess engagement gaps…assess current environment • Adjust and create engagement with employees and customers • Target curiosity, spark interest, energy level needs to be present, if not stop and adjust www.lighthouse-leadership.com 715.892.8282

  10. #3 Honest dialogue • Stop talking – start listening…ask staff what doesn’t make sense that you’re doing • Finding the good and the gaps…look for patterns • Addressing the elephant in the room, create no need for the ‘parking lot discussions’ www.lighthouse-leadership.com 715.892.8282

  11. #4 Clarity of expectations • Do they know it…teach it…make it clear • Track…levels of performance-good-excellent-outstanding • Link the silo expectations to the full picture…reduce the silos within your company…silo attitude costs money and energy www.lighthouse-leadership.com 715.892.8282

  12. #5 Commitment…the long haul • Not a flavor of the day • Backing…directors, CEO’s, leadership teams, front line managers • Linkage of communication…celebration, focus, accountability www.lighthouse-leadership.com 715.892.8282

  13. How much linkage do you have? • Incentive linked to top 3 • Performance standards linked to top 3 • Silos have different weights – but there is respect for each category • Bond vs. we/they • Energy, excitement, ideas, problem solving • Leadership team on same page as well as board • Support staff know the 3 keys focuses • Staff meetings all include 3 keys • Minutes reflect focus • Branches are on same page www.lighthouse-leadership.com 715.892.8282

  14. Lighthouse Leadership services • Culture assessment • Staff workshops • Coaching – executives and new managers • Team coaching for your leadership groups • Board planning, assessment, core values and beliefs • Leadership newsletter • Articles www.ezinearticles.com/?=jodi_wiff or www.ezinearticles.com/?=mike_krutza www.lighthouse-leadership.com 715.892.8282

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