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Consumer Goods, Airplanes, and Radios Oh My. 17-2. Consumer Goods. Rising disposable income New goods Electric razors, facial tissues, frozen foods, home hair color Indoor plumbing Increase in hygiene personal and cleaning supplies Labor saving appliances
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Consumer Goods • Rising disposable income • New goods • Electric razors, facial tissues, frozen foods, home hair color • Indoor plumbing • Increase in hygiene personal and cleaning supplies • Labor saving appliances • Electric irons, vaccuum, washing machine, fridge • Fashion/youth-preservation • Mouthwash, deodorant, makeup, perfume
Birth of the Airline Industry • Samuel Langley • Wanted to build a plane that could carry people • Wilbur and Orville Wright • 9 days after Langley’s attempt crashed and failed (Dec 17, 1903) Wright brothers have the first successful crewed, powered flight • Glenn Curtiss • Invented ailerons (surfaces attached to wings tilted to steer) • Company grew during WWI
Birth of the Airline Industry • Federal gov’t • Airmail • Kelly Act authorized postal officials to contract w/ private airplanes • Federal aid for building airports • Charles Lindbergh • First transatlantic solo flight in 1927 • By 1928 48 airlines in 355 Am cities
Radio Industry • 1913 Edwin Armstrong invented a special circuit that made it practical to transmit sound via long-range radio • Harding election victory was one of the first public broadcasts • National Broadcasting Co (NBC( (1926) • Daily programs • Columbia Broadcasting System (CBS) (1928)
Radio Industry • Advertisements • Musicians • Actors • Comedians • Vaudeville • Movies • Nightclubs • Presidential election campaign in 1928 • Over $1 million in ad time purchased by candidates