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Social Networking: You Need to Do It!. Eve Tahmincioglu, columnist/blogger MSNBC.com and MSN.com. 1st Social Networking. Louis XIV. What the heck is Twitter?. It’s not a secret club! Twitter, LinkedIn, Facebook, etc., are all great career enhancement tools. Get connected.
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Social Networking: You Need to Do It! Eve Tahmincioglu, columnist/blogger MSNBC.com and MSN.com
1st Social Networking Louis XIV
What the heck is Twitter? It’s not a secret club! Twitter, LinkedIn, Facebook, etc., are all great career enhancement tools
Get connected The thought behind these social networking sites is simple:
A key tool Job search help An MSNBC.com poll found that 14 percent of users found jobs via social networking sites. And more and more people are realizing this.
Cyber social explosion LinkedIn US subscribers: 7.7million
Global reach Social networking members: • LinkedIn - 35 million • Facebook - 175 million • Twitter - 5 million and skyrocketing
Waaaahhh Twitter is over capacity. Too many tweets! Please wait a moment and try again.
The Differences • LinkedIn-Professional • Facebook-Fun, becoming professional • Twitter-Fun, professional, business • Plaxo-Professionals, recent grads • MySpace-Fun, fun, fun (Some work) • Xing.com-International professionals • Specialized sites-MomMD.com, BlackPlanet.com
Why do you need cyber friends? • You’ll look hip In this fast pace technological world if you’re not tech savvy you’ll be left behind
Hiring managers are mining 2. You’re easy to find HR managers are inundated with resumes. Thousands are now turning to sites like LinkedIn to search for just the right candidate.
They’re watching 3. Prove your mettle Manager and HR folks are using social networking sites to see if you really have the goods to do the jobs. Some are also using sites to rule you out. Forget about the drunk photos on FaceBook!
Thumbs up 4. Cyber recommendations Who are your friends on FaceBook? Who’s recommending you on LinkedIn? Who’s following you on Twitter? These things are becoming increasingly important as you build your personal brand.
Town crier 5. Let people know your business You can inform 50 of your friends in one posting that you’ve lost your job, or you need help on a project.
What you need to do now! • Choose one social networking site • Take time to make it presentable • Start inviting friends, colleagues • Update your status periodically, unless you’re on Twitter • Include your LinkedIn, or Twitter link on emails, resumes, etc.
Don’ts • Join a site if you’re not committed • Include too much personal information • Friend people who may not like you or are loose cannons • Constantly hit people up for jobs, career advice, or to sell your products or services
Beware of overload Marcia, Marcia, Marcia You can’t be in every club, nor do you have to.
It’s not oxygen Your life will not end because you’re not signed up with LinkedIn, or Twitter. I promise. Real human contact is still the networking gold standard
Eve Tahmincioglu • MSNBC.com Your Career columnist • CareerDiva.net blogger • MSNBC.com Your Biz blogger • MSN Startup columnist for BusinessOnMain.com Email: CareerDiva@verizon.net