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Innovation Fitness (Aptitude a l’Innovation) John Bessant & Allen Alexander. Innovation…. “the successful exploitation of new ideas” DIUS 2008. Consumers Higher Quality & Better Value Goods More Efficient Services (both Private & Public) Higher Standard of Living. Businesses
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Innovation Fitness (Aptitude a l’Innovation) John Bessant & Allen Alexander
Innovation…. “the successful exploitation of new ideas” DIUS 2008 Consumers • Higher Quality & Better Value Goods • More Efficient Services (both Private & Public) • Higher Standard of Living Businesses • Sustained & Increased Growth • Higher Profits, Greater Return on Investment • Employees Engaged on New & Interesting Work ….Is not just Invention
Innovation Fitness • Developed through a World Bank Research Project led by Professor Bessant – Imperial College, London. • Seated in research on Absorptive Capacity “What makes an organisation innovate effectively”
Questions Allen Alexander Senior Research Fellow in Innovation University of Exeter 00 44 (0) 7870 237232 A.T.Alexander@ex.ac.uk