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Campaign Submission and Approval Process

Campaign Submission and Approval Process. Compliance Check Approval. Programming Approval. 1. Content Provider reserves the shortcode via CSCA and submits Application. Legend. Content Provider (a). Applicable only for MMS/Off-net. Product Approval. All campaigns.

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Campaign Submission and Approval Process

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  1. Campaign Submission and Approval Process Compliance Check Approval Programming Approval 1. Content Provider reserves the shortcode via CSCA and submits Application Legend Content Provider (a) Applicable only for MMS/Off-net Product Approval All campaigns 2. CAT receives daily CSC feed with VZW Assigned Shortcodes OR Legal Approval Common Shortcode Admin (CSCA) Tech Dev for Approval (>25 mps for SMS, >5mps for MMS) 5. Program goes thru VZW Approval Process via email & CAT 3. Shortcode is assigned to Content Aggregator Network Ops for Approval (<25 mps) Campaign Admin Tool (CAT) 4. Content Aggregator finalizes Application for VZW Approval within CA Tool Based on Content Standards (Double Opt-In Rules) Provisioning to SMPP GW 6. VZW Approval goes to Content Aggregator Content Aggregator (a) VZW Monitoring Content Review

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