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Disney Animation. From Cartoons to Animated Productiojns. Early Disney. Disney Brothers Cartoon Studio . Established in 1923 Built on animated shorts beginning with 1921’s Cleaning Up! Little Red Riding Hood (1922): http://youtu.be/fRe6ItAQigg
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Disney Animation From Cartoons to Animated Productiojns
Disney Brothers Cartoon Studio • Established in 1923 • Built on animated shorts beginning with 1921’s Cleaning Up! • Little Red Riding Hood (1922): http://youtu.be/fRe6ItAQigg • Alice Comedies established Disney as a studio • Oswald the Lucky Rabbit in 1927 (lost the character when Iwerk left Disney) • Trolly Troubles (1922): http://youtu.be/c9LmDpMO2k0 • Mickey Mouse, Plane Crazy replaced Oswald in 1928 (released 1929) • http://youtu.be/oUS8x4xZ3m4
Snow White and Classic Disney Features • Unprecedented success when released (1937-38) • Made in “multiplaneTechnicolor”—both the multiplane camera and the full-color Technicolor process were still new in animated films. • Best Feature: Fantasia (an experimental film produced to an accompanying orchestral arrangement conducted by Leopold Stokowski) • http://youtu.be/-gZbMOq_Ge8 • http://youtu.be/cqyVZK5yN1E
Disney Features After WWII • Production of features temporarily suspended due to WWII, between Bambi and Cinderella • European Market cut off from the war • Huge amount of studio productions for the military—propaganda films (from 1942-45, 95% of animation was for the military • Example: http://youtu.be/oqMVpcbhpqw • Song of the South and So Dear to my Heart = live action/animation • http://youtu.be/11AVwBBtruM • Cinderella was the first fully animated feature after the war in 1950 • http://youtu.be/_TKBHJeEljU
Disney moves into the 1960s • Sleeping Beauty: stylistic shift that led to renewed interest in features through 1960shttp://youtu.be/CfsyUyi_FJM • High expense of features, however, led to economic losses—and did not recoup costs until decades after original release • 1962: Disney shut down the short subject department, focusing attention on television and feature films • Expansion into television coincided with decline in both revenue and quality of output
Disney in the 1970s and 80s • 1970s: decline in popularity that spread to 1980s • 1979: Don Bluth left Disney and created his own studio, producing works that arguably surpassed Disney quality and challenged its economic dominance • http://youtu.be/FwNfsLwQBhM • Rock Bottom in 1985 with The Black Cauldron (the first Disney animated feature with a PG rating)— • http://youtu.be/xUGfIvi6uvc • failed to break even and so poorly received • would not be released for home viewing for more than a decade.
Michael Eisner • 1984-2004: • CAPS and Who Framed Roger Rabbit: • bombastic animated musicals, using music as well as high-quality animation to attract audiences. • Coincided with introduction of computer-aided animation techniques • Oliver and Company (1988) • The Little Mermaid (1989) • Beauty and the Beast (1991) • Aladdin (1992) • The Lion King (1994) • Pocahontas (1995)
Competition from Other Studios • Layoffs from 2000 to 600 animators • Dismal performances in relation to Pixar, DreamWorks • Converted WDFA into a CGI studio • Paris studio shut down in 2003 • Orlando studio shut down in 200 and turned into a Theme Park attraction • Home on the Range (2004) last traditionally-animated feature until The Princess and the Frog (with Pixar’s John Lassiter)
Disney Today • Pixar’s Edwin Catmull and John Lassiter • DisneyToon Studios—Consumer products, direct-to-video, etc. • Waking Sleeping Beauty • Tangled • http://youtu.be/hsJFEqOL1UI • Brave • http://youtu.be/TEHWDA_6e3M