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Chapter 17 Careers in Sport Management

Chapter 17 Careers in Sport Management. C H A P T E R. 17. Careers in Sport Management. G. Clayton Stoldt and Mark C. Vermillion. Goal of Sport Management Professions.

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Chapter 17 Careers in Sport Management

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  1. Chapter 17 Careers in Sport Management C H A P T E R 17 Careers in Sport Management G. Clayton Stoldt and Mark C. Vermillion

  2. Goal of Sport Management Professions To provide support services, facilities, and other amenities to make physical activity experiences—performance as well as spectatorship—as enjoyable as possible

  3. Figure 17.1

  4. The World of Sport Management Sport managers are more involved in the activities and job responsibilities surrounding the actual event than they are in the sport or activity itself.

  5. Growth in the Sport Industry The sport industry has grown significantly in both variety and complexity since the 1800s. Growth related to technological developments, greater discretionary monies and time, flexible work assignments, changing demographics and psychographics, evolving consumer needs and desires, and other societal influences.

  6. Sport Management Settings Sport entertainment Sport participation For-profit participation segment Nonprofit participation segment Support services Sporting goods Sport services (such as insurance, licensing, travel)

  7. Professions in Sport Management Event management Financial management Human resource management Risk management Marketing management Public relations management Program management Scheduling Facility and equipment maintenance

  8. Marketing Management Research and development Sport promotion Sponsorship Advertising Merchandising Distribution

  9. Education The North American Society for Sport Management (NASSM) competency standards Bachelor’s degree Master’s degree Doctoral degree The Commission on Sport Management Accreditation (COSMA) Internships and field experience are critical

  10. Advice to Sport Management Students The field of sport management is hyper-competitive, so it is critical to gain as much practical experience as possible (internships are key), seek a mentor, and build a professional network. The field of sport management is diverse, so be sure to account for this in your preparation.

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