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What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia

What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia. Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-28. What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia. AGENDA

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What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia

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  1. What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-28

  2. What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia • AGENDA • a little background • a few SSE Russia success factors • lessons learned, and looking ahead… Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-28

  3. What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia • a littlebackground • SSE Russia (SSERU) is an offspring of century old Stockholm School of Economics • establishing SSERU in 1997 was a function of Burenstam-Linder’scsr-vision for the East • <SSE Riga established in 1994> and the generosity of the Rausings and Af Jochnicks Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-28

  4. What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia • a littlebackground • considerableresourceswerespent in the initial diversifiedphasewhichestablished • SSE Russia on the Russianhigher business education market, • eventuallyentailing a financiallyviable, self-sufficient, position . 2012 Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-28

  5. What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia • a littlebackground • today, SSE Russia is a prettysmooth-runnnigpiece of operations… • -hostingsome 27 employeesout of which 1.5 SSE, 6 PhDs, 6 MBAs • -turning over some EUR 4 million • -located in rentedpremises in StPetersburg and Moscow • -deliveringExecutive MBA and customizedcorporate (FT-ranked) programs • -withsome 900 MBA alumni and some 300 currently enrolled program participants • -wheresome 50% of the facultyare SSE and some 20% from Russian institutions • -thatuntilratherrecentlyhadfurther-reaching BSc-ambitions… Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-28

  6. What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia • 2. a few SSE Russia successfactors • a viable vision, anchored in devotedindividuals, sustainingrecurrentskeptcisism • a perceiveddevotedpresence in Russia, iepremises, committedresources, languageskills • close and goodtiesto the Russianestablishment • a localorganizationsharingfoundervalues • a viable business idea, • capitalismwith a human face • as discerned in a fewuniqueUSPs, such as tradition and innovation earned diplomas Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-28

  7. What Was Not Supposed to Work Out, Sixteen Years of Swedish Academic Spirit in Russia • 3. lessonslearned, and lookingahead • overcomingprejudiceabout Russia (the ’East’) is crucialtogain and maintain HQ-support • physicallybringingpeople over to Russia is essentialtocommunication in full • HQ-support must be firmlyanchored in relevant governingbodies • the governancestructure is a key pillar in creating trust at home and beingoutthere • transparency! • playing the game by the proper localrules is a sinequa non of anytake • proper use of ownofficialbodiescan make miracles (ieSvenska Institutet and UD) • not providingfishbutnets by means of whichfishcan be caught • not everyone is apttoappreciate the verydemanding/mostrewardingRussiancontext! Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-28

  8. SSE as a leading provider of higher business education Dr Anders Liljenberg, Stockholm School of Economics Russia 2013-10-03

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