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Implementing NSP's New Brilliant Body, Brilliant Business Program into Your Herbal Practice. Steven Horne, RH(AHG). A Little History. I signed up as an NSP Distributor in the spring of 1981 I went to work at home office in March of 1984 I started teaching Manager School in the spring of 1986.
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Implementing NSP's New Brilliant Body, Brilliant BusinessProgram into Your Herbal Practice Steven Horne, RH(AHG)
A Little History • I signed up as an NSP Distributor in the spring of 1981 • I went to work at home office in March of 1984 • I started teaching Manager School in the spring of 1986
Things NSP Does Very Well • Produces a high quality product • Supports real training about health (better than any company I know) • Supports health freedom (better than any other company) • Has a great sales force (honest, caring people) • Has good compensation, rewards and incentives
NSP’s Past Marketing Issues • How do you recommend products without prescribing? • How can home office people (who have never sold a bottle of herbs in their life) tell people in the field how its done? • ADHD is no way to build a business • Clear branding is essential to marketing a product after a market becomes mature • Consistency is necessary for duplication and duplication is essential for the growth of any company, especially a network marketing company
Solutions • Focus on systems (structure & function) not disease • Listen to the field and get field input when developing programs • Create a consistent focus (identify) that tells people where to get started in the business • Create a uniform message, consistent labeling and focused product development • Stick with a simple message and approach that others can learn and master
Three Market Niches • Network marketing • Retail • Practitioner • Most companies only cater to one, NSP allows all three! • NSP will be developing materials to support all three
A Systematic Approach to the Nature’s Sunshine Product Line • Core Nutrition • Weight Management • Energy and Fitness • Body Systems • Chinese Herbs • Rest of the Product Line
Brilliant Body Pack Committee • Jennifer Weiss • Jean Weddle • Jennifer Pressimone • Hannah Pavick • Blake Christensen • Ray Lambert • Steven Horne Brilliant Body Catalog
Body System’s Approach • Designed to be a simplified way to introduce people to NSP’s products • Matching to key system’s products wasn’t always effective • New packs and support products offer more flexibility
Lifestyle Analysis Digestive Indications • Body odor or bad breath • Difficulty digesting certain foods • Food allergies • Heavy coating on tongue • Belching or gas after meals • Age related health problems • Difficulty maintaining ideal weight • Diet high in meat and grains • Heavy mucus production or feeling congested • Less than 2 bowel movements daily • Brittle or easily broken fingernails • Dry, damaged or dull hair • Daily consumption of fried foods • Recurrent yeast/fungal infections • Weak bones, teeth or cartilage • Feeling anxious or worried
Digestive System Pack • AM packet contain • 3 Proactazyme capsules • PM packets contain • 1 Anti-Gas TCM capsule • 2 Probiotic Eleven capsules. • Use: 1 AM packet before breakfast, 1 PM packet with dinner
Digestive Support Products • Food Enzymes • Over 50, gall bladder removed, lack of HCl • Gastro Health • Helpful for gastrointestinal infections like H. pylori • Stomach Comfort • Younger people with temporary acid indigestion • Spleen Activator TCM • Older people, difficulty gaining weight, weak digestion
Lifestyle Analysis Hepatic Indications • Difficulty digesting certain foods • Monthly female concerns (PMS, menstrual problems) • Regular consumption of alcohol • Food allergies • Skin/complexion problems • Feeling down, uninterested or moody • Difficulty getting to sleep, lack of sleep • Fewer than 2 bowel movements per day • Daily consumption of fried foods • Food/chemical sensitivities • Feeling irritable or easily angered
Hepatic System Pack • AM packets contain • 2 Milk Thistle Combination tablets • 1 Liver Balance TCM capsule. • PM packets contain • 6 Psyllium Hulls capsules. • Use: Take 1 AM Pack with Breakfast and 1 PM packet with dinner
Hepatic Support Products • Mood Elevator • Depression, low energy, • Blood Stimulator • PMS, heavy menstrual bleeding, pale, weak • Gall Bladder Formula • Poor fat digestion (also consider Hi-Lipase), gall bladder problems
Lifestyle AnalysisIntestinal Indications • Body odor or bad breath • Less than 2 servings of fruits and vegetables daily • Monthly female concerns • Regular or frequent use of antibiotics • Heavy coating on tongue • Belching or gas after meals • Skin/complexion problems • Daily consumption of dairy products • Feeling down, uninterested or moody • Sore or painful joints • Diet high in meats and grains • Heavy mucus production or feeling congested • Fewer than 2 bowel movements per day • Recurrent yeast/fungal infections • Respiratory concerns
Intestinal Pack • Each packet contains • 2 Bowel Detox capsules • 1 Probiotic Eleven capsule • 2 Psyllium Hulls capsules • Use: One packet twice daily (morning and evening)
Intestinal Support Products • LBS II • Herbal laxative • Gentle Move • Mild herbal laxative, helps tonify and improve colon health • Intestinal Soothe and Build • Inflammatory bowel disorders, Chron’s, colitis, IBS, ulcerations • Anti-Gas TCM • Belching, rotten-egg taste in mouth, intestinal gas, poor digestive motility
Lifestyle AnalysisCirculatory Indications • Less than 3 servings of fruits and veggies daily • Gum problems or redness on nose • Smoking • Poor memory or concentration • Stressful lifestyle • Age-related health problems • Lack of energy or endurance • Diet high in meat and grains • Low sex drive • Daily consumption of fried foods • Cold hands and feet • Feeling irritable or easily angered • Don’t exercise regularly
Circulatory System Pack • AM packets contain • 2 Ginkgo and Hawthorn Combination capsules • 1 CoQ-10 50 mg softgel • 1 Super Omega-3 softgel. • PM packets contain • 1 Ginkgo and Hawthorn Combination capsule • 1 Super Omega-3 softgel. • Use: Take the contents of one AM packet with breakfast and one PM packet with evening meal
Circulatory Support Products • Blood Pressurex • High blood pressure • Red Yeast Rice • High cholesterol • Solstic Cardio • High blood pressure, general cardiovascular health • Vari-Gone • Varicose veins, spider veins • Nervous Fatigue Formula • Heart weakness, angina associated with stress
Nervous System Indications • Regular consumption of alcohol • Smoking • Poor concentration or memory • Stressful lifestyle • Feeling down, uninterested or moody • Difficulty getting to sleep or lack of sleep • Menopausal problems • Difficulty maintaining ideal weight • Fewer than 2 bowel movements per day • Low sex drive • Daily consumption of fried foods • Frequently feeling fearful or timid • Muscle cramps or spasms • Daily consumption of caffeinated beverages • Restless sleep or waking up frequently • Feeling anxious or worried • Feeling irritable or easily angered
Nervous System Pack • Each packet contains • 2 Stress-J capsules • 2 AdaptaMax capsules • 1 Nerve Eight capsule • 1 Nutri-Calm tablet • Use: Take one packet in the morning and one in the evening
Nervous System Support Products • Brain Protex with Huperzine A • Protection against age related memory loss, dementia, Alzheimer's • Nervous Fatigue Formula • Burn-out, fatigue with restless sleep, chronic stress • Focus Attention • ADHD, difficult with concentration or focus
Lifestyle AnalysisImmune Indications • Illness more than twice a year • Less than 3 servings of fruits and veggies • Recent or frequent use of antibiotics • Food allergies • Poor resistance to disease • Stressful lifestyle • Age-related health problems • Sore or painful joints • Lack of energy or endurance • Exposure to air pollution daily • Shallow or difficult breathing • Recurrent yeast/fungal infections • Respiratory concerns
Immune System Pack • AM packets contain • 1 VS-C TCM • 1 Elderberry D3fense • 1 Immune Stimulator • PM packets contain • 1 Elderberry D3fense • 1 Immune Stimulator • Use: Take AM packet with breakfast and PM packet with evening meal
Immune Support Products • Silver Shield • Topically or internally for acute infections • Trigger Immune TCM • Weak, pale, easily sick, recovering from prolonged illness • Olive Leaf Extract • Acute infections • Lymphatic Drainage • Swollen lymph nodes, congestion
Lifestyle AnalysisRespiratory Indications • Illness more than 2 x year • Recent or frequent use of antibiotics • Food allergies • Smoking • Heavy coating on tongue • Daily consumption of dairy products • Lack of energy or endurance • Heavy mucus production or feeling congested • Fewer than 2 bowel movements daily • Exposure to air pollution daily • Shallow or difficult breathing • Recurrent yeast/fungal infections • Respiratory concerns
Respiratory System Packet • AM packets contain: • 1 Lung Support TCM • 2 Bronchial Formula • 3 ALJ capsules • PM packets contain: • 2 Bronchial Formula • 3 ALJ • Use: Take AM packet with breakfast and PM packet with evening meal
Respiratory Support Products • HistaBlock • Food and respiratory allergies, skin allergies • Sinus Support EF • Sinus congestion • Breath Activator TCM • Difficulty breathing due to congestion in the lungs, asthma (use with lobelia)
Lifestyle AnalysisUrinary Indications • Body odor and/or bad breath • Less than 3 servings of fruits and veggies • Monthly female concerns • Puffiness under the eyes • Skin/complexion problems • Frequent urination or urinary concerns • Sore or painful joints • Difficulty maintaining ideal weight • Diet high in meat and grains • Weak knees, ankles or back • Frequently feeling fearful or timid • Restless sleep or waking frequently • Weak bones, teeth or cartilage
Urinary System Packet • Each packet contains • 1 Urinary Maintenance • 2 Combination Potassium • 1 KB-C TCM • Use: Take contents of one packet in AM and one in PM
Urinary Support Products • Cranberry and Buchu Concentrate • For preventing UTIs • Kidney Activator • For acute water retention, edema • JP-X • For active UTIs • Kidney Drainage • For strengthening kidney function and reducing edema (works well with Lymphatic Drainage)
Lifestyle AnalysisGlandular Indications • Monthly female concerns (female reproductive) • Regular consumption of alcohol (adrenal, pancreas) • Poor concentration or memory (adrenal, thyroid) • Stressful lifestyle (adrenal) • Skin/complexion problems (thyroid, reproductive) • Cravings for sweets and junk food (pancreas, adrenal) • Feeling down, uninterested or moody (thyroid, adrenal, reproductive) • Difficulty getting to sleep; lack of sleep (adrenal) • Menopausal concerns (reproductive, adrenal, thyroid) • Age-related health problems (all) • Difficulty maintaining ideal weight (thyroid, pancreas, adrenal) • Lack of energy or endurance (thyroid, adrenal) • Low sex drive (reproductive, thyroid, adrenal) • Dry, damaged or dull hair (thyroid) • Frequently feeling fearful or timid (adrenal) • Cold hands and feet (thyroid) • Daily consumption of caffeinated beverages (adrenal) • Restless sleep or waking up frequently (adrenal) • Feeling anxious or worried (adrenal, thyroid) • Feeling irritable or easily angered (reproductive)
Glandular System Pack • Each packet contains • 1 Master Gland Formula • 2 AdaptaMax • 1 Adrenal Support • Use: Take contents of one packet in AM and one in PM
Glandular Support Products • SugarReg • High blood sugar, diabetes • Thyroid Support • Low thyroid • Mood Elevator TCM • Depression • Nervous Fatigue Formula TCM • Adrenal fatigue, nervous exhaustion, chronic stress
Female Support Products • Female Comfort • General hormonal balancer for women • X-Action (Women’s) • Supports sex drive • Flash-Ease, Time Release • Helpful for menopause symptoms, hot flashes
Male Support Products • Men’s Formula • Helps with BPH, testosterone levels • Men’s X-Action Reloaded • Helps with sex drive, erectile dysfunction
Lifestyle AnalysisStructural Indications • Skin/complexion problems • Menopausal concerns • Age-related health problems • Sore or painful joints • Diet high in meat and grains • Weak knees, ankles or back • Brittle or easily broken fingernails • Dry, damaged or dull hair • Muscle cramps or spasms • Daily consumption of caffeinated beverages • Weak bones, teeth or cartilage • Don’t exercise regularly
Structural System Pack • Each packet contains • 2 Skeletal Strength tablets • 2 Joint Support capsules • 2 EverFlex tablets • Use: Take contents of one packet in AM and one in PM
Structural Support Products • IF Relief • Relieves inflammation and pain, alternative to NSAIDs • Krill Oil w/K-2 • K-2 and D3 help bones and teeth absorb minerals • HSN-W • Silica-rich herbs, helpful for brittle fingernails, dull skin and hair, split ends, joint problems, bone healing • KB-C TCM • Back pain, neck pain, weakness of the knees and ankles, osteoporosis and arthritis
Chinese Herbal Products • The Chinese herbal products are all part of the core products, so you can also train people in basic Chinese philosophy • The Chinese herbal products by themselves are a unique and powerful NSP core product
Core Product Training Class • Five session webinar with in-depth training on: • Basic principles of good marketing • Core health categories • Body system’s products • Chinese herbs • You will not only get the training, you will also get the PowerPoint slides and materials so you can teach this system to your group
Class Dates and Registration • Training Dates: Monday, March 28, April 4, 11, 18, 25 • All sessions are recorded and can be downloaded and viewed at any time • Cost is $47 for Tree of Light Members (Associates) and $97 for Non-Members • Register online at www.treelite.com or call 800-416-2887.