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Lighting plays a crucial part in the retail business. Few basic checks can help you to make the whole customer experience more enriching. Choose lighting for various parts of the shop as per your requirement. <br><br>prosourcepower.com
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HOW TO CHOOSE LIGHTING FOR RETAIL BUSINESS prosourcepower.com
WHY RETAIL LIGHTING IS IMPORTANT TO YOUR BUSINESS? Lighting can set the mood and atmosphere, guides shoppers to key areas, and provides an overall backdrop for enhanced customer experience. prosourcepower.com
CHECKLIST prosourcepower.com
KNOW YOUR RETAIL LIGHTING prosourcepower.com
ACCENT LIGHTING Accent lighting is used to make products pop and add a sense of importance. Various types of accent lighting are used to draw shoppers to particular areas in your store, such as products within shelving and nook displays, in windows, and on walls. prosourcepower.com
TASK LIGHTING Task lighting is used to light up areas where more lighting is needed for certain tasks such as store checkout counters, dressing rooms, service desks, and back office areas. Contrast is also important, and a poorly positioned light source may cause contrast reduction, resulting in loss of visibility. prosourcepower.com
DECORATIVE LIGHTING Decorative lighting is used to set the mood and define the style of your store brand, can be achieved by using a fixture with a certain aesthetic, such as a chandelier, set of pendant lights, or sleek track system. It also fulfills the need of either the accent, task, or ambient lighting. prosourcepower.com
AMBIENT LIGHTING Ambient lighting seals the breaches between the lighting used to highlight displays, counters, corners, and shelving. The main objective of ambient retail store lighting is to make customers feel welcome and comfortable in the space to provide enough light to safely explore the entire store. prosourcepower.com
CHOOSE THE RIGHT COLOUR TEMPERATURE prosourcepower.com
COOL LIGHTING WARM LIGHTING Appears soft and intimate Works well for relaxing settings like boutiques and spas Has a low colour temperature, typically in the 2000K - 3000K range Appears brighter and crisper Works well for clinical settings like hospitals Has a high colour temperature, in the 5000K+ threshold prosourcepower.com
CHOOSE THE RIGHT COLOUR RENDERING INDEX prosourcepower.com
CRI stands for color rendering index. It basically shows us how the colors appear of various objects in comparison with an ideal or natural light source. High color rendering index LED lights dramatically improve the appearance of products by allowing colors to appear clear, vivid and distinguishable all while consuming significantly less energy. More CRI the better 0 100 92% prosourcepower.com
KNOW YOUR LUMEN prosourcepower.com
Brightness is measured in lumens. Watts is the energy consumed for producing lumens. More lumens = More light LED is the best option available. It produces 1600 lumens at 22 W, whereas the incandescent bulbs produce the same lumens at 100 watts. prosourcepower.com
Designing a retail lighting scheme involves many factors suc as bulbs of varying types, colors, and brightness along with an array of fixtures to create accent, task, decorative, and ambient lighting . prosourcepower.com
CREATED BY PROSOURCE POWER prosourcepower.com