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Building Success into the Business Case for mLearning in Your Organization. Chris Van Wingerden Vice President Learning Solutions dominKnow Learning Systems. June 18, 2013. Group Question. What do YOU mean by mLearning ?. Group Question.
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Building Success into the Business Case for mLearning in Your Organization Chris Van Wingerden Vice President Learning Solutions dominKnow Learning Systems June 18, 2013
Group Question What do YOUmean by mLearning?
Group Question What does YOUR ORGANIZATION mean by mLearning?
Agenda • People •Technology • Content • Business Value
People Technology Business Value Content
Agenda • People •Technology • Content • Business Value
People • Who has mobile devices? • Who needs mLearning?
People • Who needs mLearning? • Survey: ask how mLearning could help (NOT if they want mLearning)
People • Just employees? • Clients, too? Partners? Other external people? • Same needs, or different?
People – Possible Issues to Consider • Readiness? • Expectations? • Policy decisions required?
Agenda • People •Technology • Content • Business Value
Show of Hands How many smart phone Operating Systems do you think might be used to access mLearning content at your organization? • One • Two • Three • Four • I really don’t know
Technology • Mobile devices • Mobile Phones, Smart Phones, Tablets • MP3 players, other tools in use
Technology - Smart Phones? Tablets? • Different tools for different purposes? • Same content on all? • Responsive design
Technology – Responsive Design How to fix a widget Loremipsum dolor sit amet, consecteturadipiscingelit. Utviverrafermentumnibhquisullamcorper. Curabiturporttitoripsumegettortorpulvinarcommodo. Nam a elitnisl, eumattisfelis. Nullafacilisi. Crassodaleselitvelliberopulvinarsedeleifendeliteleifend.
Technology – Responsive Design How to fix a widget Loremipsum dolor sit amet, consecteturadipiscingelit. Utviverrafermentumnibhquisullamcorper. Curabiturporttitoripsumegettortorpulvinarcommodo. Nam a elitnisl, eumattisfelis. Nullafacilisi. Crassodaleselitvelliberopulvinarsedeleifendeliteleifend.
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Audio Video <canvas> tag Geolocation Offline Storage
Rich Media: • Visual appeal • Animation • Interaction Consistency
Technology - Devices • Ownership? • What devices does your company have in place? • What devices do employees have of their own? • Associated Costs – Data Plans
Technology - Other • Learning Management System • IT infrastructure (firewalls, security)
Agenda • People •Technology •Content • Business Value
We have a library of training manuals and we need them as eLearning. We have a library of elearning courses and we need them as mLearning.
Environment Device
49% of Canadians in the Atlantic provinces said they could be using a smartphone, tablet or laptop computer while watching TV May 23, 2012 IpsosReid poll http://www.ipsos-na.com/news-polls/pressrelease.aspx?id=5639
Environment Device
Show of Hands Do your organization’s current plans focus on mobile for: • Informal learning • Formal learning • Both
Just in time Just in case Gary Woodill, Ed.D., The Mobile Learning Edge
Job Aids Performance Support Tools Case Studies Product Information Coaching/Tips
“mobile can help support the entire learning suite: formal learning, performance support, and social/informal learning” “coupled with a more enlightened pedagogy” Clark Quinn, Designing mLearning
Augmentation (“not delivery of courses”) Clark Quinn, Designing mLearning
Pre Event Event Post Event • Introductions • Reactivate prior knowledge (review) • Pre-work • Challenges, examples to be solved • Pre-testing • Online synchronous • Online asynchronous • Classroom/face to face • Other? • Summaries • Examples • Practice • Assessment • Updates • Other?
Does this promote learning transfer? • 2010 review of 32 studies comparing training alone (seminar) against training plus one or more learning transfer activities • Learner readiness activities (motivation, goals, self-efficacy, pre-testing) in 24 studies, if accumulated in a single program, could result in up to 70% increase in learning transfer • Six studies that looked at motivation activities alone showed between 8 and 42% increase in scoring over seminar alone Michael Leimbach, (2010) "Learning transfer model: a research-driven approach to enhancing learning effectiveness", Industrial and Commercial Training, Vol. 42 Iss: 2, pp.81 - 86
Pre Event Event Post Event • Introductions • Reactivate prior knowledge (review) • Pre-work • Challenges, examples to be solved • Pre-testing • Online synchronous • Online asynchronous • Classroom/face to face • Other? • Summaries • Examples • Practice • Assessment • Updates • Other?
Spaced Repetition • Could be: • Verbatim repetition • Slightly modified repetition • Stories or examples • Assessments, activities, "retrieval practice" • Dialogues, discussions, debate Exact Repetition Elaboration, application Spacing Learning Over Time, Will Thalheimer, 2006.
Spaced Repetition • Longer spacing: • requires more effort to retrieve information, which actually leads to better remembering moving forward • produces multiple retrieval routes • “produce more forgetting during learning” so learners “use different and more effective encoding strategies” Spacing Learning Over Time, Will Thalheimer, 2006.
Content – Design Considerations Environment Device
Content – Design Considerations • Device: • The three Rs : Reduce, Reduce, Reduce! • Shorter events (chunks, nuggets) if suitable • Edit text (cut, cut, cut) • Reactivate prior knowledge – don’t reteach • Align content with learner’s pre-existing knowledge
Content – Design Considerations • Device: • Bandwidth/data plans (size matters) • Media file size • Illustration graphics versus photos • Streaming video • Think thumbs (and fingers) • Device behavior can vary, especially with media files, buttons • Break some rules (vertical scrolling isn’t taboo)
Content – Design Considerations • Environment: • Short attention spans Design Complexity Speed of Need