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Chapter 11 . Using Color Effectively. Chapter Objectives. Analyze the psychological impact and meaning of different colors Summarize how color influences human behavior. Analyze and describe the relationships between colors on the color wheel
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Chapter 11 UsingColorEffectively
Chapter Objectives • Analyze the psychological impact and meaning of differentcolors • Summarize how color influences humanbehavior • Analyze and describe the relationships between colors on the color wheel • Evaluate the use of color harmonies in planning interior designs
Terms to Learn • Color • Colorspectrum • Colorwheel • Primarycolors • Secondarycolors • Tertiarycolors • Hue • Value • Tint • Shade • Tone • Intensity • Complement • Pigment • Warm colors • Cool colors • Color harmony • Monochromatic harmony • Complementary harmony • Split-complementary harmony • Double-complementary harmony • Analogous harmony • Triadic harmony • Neutral harmonies • Color scheme
Coloris. . . • Our final, ‘stand alone’ element to learn. • An element or property of light! • A creator of mood • An elementused to create an attractive and satisfying living space • Red – Power, danger, bold • Orange – Hopeful, warm • Yellow – Friendly, happy • Green – Nature, peaceful • Blue – Cool, reserved • Violet – Dignified, dramatic • Black – Sophisticated, wisdom • White – Innocent, pure Colors are most appropriate in a space that reflects the owner’s personality.
PsychologicalEffectsActivity • http://www.dreamhomedecorating.com/color-psychology.html • Describe how eachcolormakesyoufeel. • You maydisagreewith the descriptions given on the previousslide • At the bottom of the worksheet, provideyour opinion throughrecommendation of color for the given room selections. • Sharewith the class.
The Color Spectrum v. Color Wheel Color Spectrum– is the full range of existing colors. A beam of white light produces spectral colors as it passes through a prism. Rainbow is an example! ColorWheel– Made of three concentric rings: outer, middle and inner The middle ring of color consists of three types of color: primary, secondary, tertiary http://www.youtube.com/watch?v=6hGR5LsZsYE
Color Wheel Activity • Get a textbook. Turn to pp. 296-298 for reference. • Complete the statements 1-6 by filling in the blanks. • Thenyouwill use the information fromthosestatements to color in the middle ring of the colorwheeltemplateprovided.
Understanding the WholeColor Wheel The arrangement of the color wheel provides the basis for all color relationships. ColorWheel– Made of three concentric rings: outer, middle and inner The outer ring of color = shades of hues The middle ring of color = normal values of hues The inner ring of color = tints of hues H:\Design - Color Wheel.docx http://emptyeasel.com/2013/01/02/making-a-color-wheel-with-colored-pencil/
Color Wheel - Middle Ring • PrimaryColors • Basic colorsthatcannotbecreated by mixingothercolors. • Yellow, Red, and Blue • SecondaryColors • Mixingequalamounts of twoprimarycolors. • Orange, Green, and Violet • Tertiary Colors • Also called intermediate • The names of these colors indicates the colors used • An equal mixture of a primary color and a secondary color • Yellow-green, Blue-green, Blue-violet, Red-violet, Red-orange, and Yellow-orange
ColorCharacteristics • Hue • Color in itspurestform • Nothingadded • Red v. Yellow v. Green • Value • Relative lightness or darkness of a hue • Tint – adding white to a hue • Shade – adding black to a hue • Tone – adding gray to a hue • Intensity • Refers to the brightness or dullness of a hue • Dullness is added through adding a colors compliment • Complement is a colors opposite on the wheel • Neutrals – Black, White, Gray • Black is a combination of all colors of the wheel when they are pigments
ColorCharacteristics • Activity – Follow the direction on the worksheetcarefully to display the differences. • Keep in yourfolder for reference for future assignments.
ColorCharacteristics WARM COOL Again – Temp doesn’t matter!! Opposite the warm colors on the wheel. Receding Colors – they appear to be drifting away. . They are: blue, green, violet and the colors near them on the color wheel. • Temperaturecanbe cool, warm or other – Doesn’tmatter! • AdvancingColors– theyappearcloser to you... • Thesecolorsremind us of fire and the sun • They are: yellow, orange, red and othersnearthem on the colorwheel.
Color Harmonies • A pleasingcombination of colorsbasedupontheir respective positions on the colorwheel. • There are Seven Basic color harmonies!! • First and most basic is: • MonochromaticColorHarmony • The simplestharmonywhich uses a single hue from the standard colorwheel. • Slight changes canappearthroughintensity and value. Ex. – Lt. Blue, Gray Blue and Navy. • Can make a room appearlargerthanitis.
2. ComplementaryColorHarmony • Selectingtwocolorsthat are directly opposite eachother on the wheel. • Sometimescalledcontrastingcolors. • The colorsmakeeachother look stronger and more intense without tint, shade, etc. Ex. Red and Green as seen in the diagram. . . • Can make a room look bright and dramatic.
3. Split-ComplimentaryColorHarmony • Selecting one hue withtwo hues adjacent to its compliment on the wheel. • This colorselectionallows one to be the dominant. Ex. Green withred-orange and red-violet as seen in the diagram. . . Green is the dominant. • Can make a room look lively.
4. Double-Complementary • Selectingtwo hueswiththeir compliments on the wheel. – Can alsobereferred to as Rectangle. • This colorselectionallows the use of four colors. Ex. Green withred and bluewith orange as seen in the diagram. . . • Can make a room look lively.
5. AnalogousColorHarmony • Selectingthree-five huesnext to eachother on the colorwheel. • This colorselectionallows the use of relatedcolors to blendvisually. Ex. Green withyellow-green and blue-green which are three as seen in the diagram. . . The colorsblendvisually. • Can make a room look restful.
6. TriadicColorHarmony • Selectingthree huesthat are equally distant fromeachother on the colorwheel. • This colorselectionallows the use of patterns withcolor. Ex. Green with violet and orange which are three as seen in the diagram. . . The colorsfollow a pattern. • Can make a room look organized.
7. NeutralColorHarmony • Black and White are not on the colorwheel, BUT. . . • Combinations of black, white, and gray cancreateneutral harmonies. • Brown, tan and beige canbeincluded.
Color Harmonies Activity • ExamplePresentation of Color Harmonies • http://ahawes.weebly.com/uploads/5/0/6/3/5063746/color_harmonies.pdf • Activity – Follow the directions on the worksheetcarefully to match the harmonies with the descriptions and the colorswith the harmonies. • Complete the chair activity. • Keep in yourfolder for reference for future assignments.
Choosing the Right Colors for Design. . . Categories: • Moods and Styles • Lifestyles • Function • Items • Location
MoodsStyle Goals - Restful v. Exciting Color Harmonies and Choiceswillfosterdesiredmoods. Examples: • Cool colors in an AnalogousHarmony = rest and relaxation • Warm colors in a ComplimentaryHarmony = Excitment and Activity • Certain styles automatically suggest certain color choices. • You can use those color choices in different harmonies for your own flare. Examples: • Southwestern = warm desert colors • Country = low intensity shades of reds, blues, oranges, yellows
Lifestyles • Everyoneisdifferent!! • Somelead active lifestyles, whileotherleadquieterlifestyles. Kids v. no kids, Young v. Old, etc. • Example: Darkercolorsmaybefavored in a home withyoungerchildren, whilelightercolorsmaybefavor in a home withoutchildren.
Function • This describes the purpose or reason the room isbeingused. • Colorchoicesshould support the function of the room for psychologicalbenefits to reach optimum potential. • Examples: TeenBedroom – sleep, study, socialize – choose warm colors in an active harmonyAdultBedroom – rest and relaxation – choose cool colors in a calmingharmony
Items & LightingEffects • The items in a room canbe the inspiration. • You willcreate the colorscheme, or arrangement of choice, baseduponthis item. • The main color, or base ischosenfromhere and the remainingcolorchoiceswillbebased on harmonyselected. • Colorchoices are alsodeterminedthroughdaylighteffects in a room and artificiallighting in the night. The intended vision and feel must be compatible withboth. • Flourescentlightingmakescolorsappearwarmer or coolerdepending on the bulb color. Halogenrenders the truestpresentation of color in the night. • Look at the Chart(11-9) on page 308 of yourtext for more details.
Location of the Room • The direction the room faces – north, south, east or west – must betakenintoaccount. • Northside of house = subdued light of northernexposuremakes the colorsappearcooler. • Southernexposure = sunlight and warmingcolors • Compensate for theseeffects and choose harmonies and colorsthatwillcounteract. • Considerthatlightingeffects are different in differentroomsdepending on windows. • Adjoiningroomscan host same or relatedcolorschemewithdifferent harmonies.
UsingColorCorrectly • Applycolors to large areas makesthemappear to gain intensity. Carefully, choose by painting a large piece on a foamboard or part of wall to visualizebeforecommiting. • Use contrastingcolors to draw attention. Ex. Large white sofa against a darkwall • Color harmonies are easier on the eyewhen one colordominates • Large areas should have lowintensitycolorsdominating, withhighintensitycolorsaccenting. • Heavilytextured surfaces makecolorsappeardark, so use sampleswhendeciding to match.
UsingColorCorrectly • If a room isvery large, considerchoosingcolors to makeit look smaller. Shades, highintensitycolors, and warm hues will do that. • If a room issmall, make the room look larger. Tints, lowintensitycolors and a monochromatic or analogouscolorscheme and cool hues will do that.
Career in Color Design • Talents and Skills – • Eye for color • Understanding of colorpsychology, wheel, & harmony • Ability to organizeresearch • Excellent communication • CareerSnapshot – • Workwithbothmanufacturers and designers • Education and Training – • Bachelor’s or Master’sdegreepreferred • Job Outlook – itisexpected to growfasterthanaveragethrough 2018
Choosing the Right Colors for Design. . . And UsingthemWisely Activity: • You are an interior designer for the Williams’ family room. • Answer the questions and createharmony!
Didyoumeet the chapter objectives?Can youdefine the terms?Are youready for your quiz?Your quiz involves 18 short-answer questions and one scenario solution! Chapter 11 Review
Chapter Objectives • Analyze the psychological impact and meaning of differentcolors • Summarize how color influences humanbehavior • Analyze and describe the relationships between colors on the color wheel • Evaluate the use of color harmonies in planning interior designs
Resources • http://www.dreamhomedecorating.com/color-wheel-chart.html