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OFFICE MEETING

OFFICE MEETING. WORKING OUR SPHERE OF INFLUENCE. S P H E R E. IT’S ALL ABOUT ONE THING. . R E L A T I O N S H I P S. S P H E R E. WHO – WHO DO I PUT IN MY SPHERE? WHAT – WHAT IS THE PINNACLE SYSTEM WHEN – HOW OFTEN DO THEY HEAR FROM ME? WHERE –WHERE TO ORDER FROM?

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OFFICE MEETING

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  1. OFFICE MEETING WORKING OUR SPHERE OF INFLUENCE

  2. S P H E R E IT’S ALL ABOUT ONE THING. . R E L A T I O N S H I P S

  3. S P H E R E • WHO – WHO DO I PUT IN MY SPHERE? • WHAT – WHAT IS THE PINNACLE SYSTEM • WHEN – HOW OFTEN DO THEY HEAR FROM ME? • WHERE –WHERE TO ORDER FROM? • HOW MUCH – HOW MUCH WILL IT COST? • WHY – WHY WORK MY SPHERE?

  4. S P H E R E WHY: • MOST FUN PART OF THE BUSINESS • WORK WITH SOMEONE WHO KNOWS YOU • BUILT IN TRUST • SPHERE WILL USUALLY LISTEN TO YOU

  5. S P H E R E WHY: • THIS GROUP GIVES THE MOST REFERRALS ! • LESS LEGAL RAMIFICATIONS • EASIEST PART OF THE BUSINESS

  6. S P H E R E THE PROGRAM: • POSTCARDS– 1 TIME EACH MONTH • PHONE CALLS – 1 X EVERY 2 MO’S • HANDWRITTEN NOTE – 1 X EVERY 3 MO’S • R.E. MARKET UPDATE – 1 X EVERY 3 MO’S

  7. S P H E R E THE PROGRAM: • INVITATION TO AN OPEN HOUSE – 1 X EVERY 3 MO’S • AWARDS & SUCCESS ANNOUNCEMENT – 2 X EACH YEAR • E-MAIL CAMPAIGN – 1 X EACH WEEK • UN-SOLICITED C.M.A. – 1 X EACH YEAR

  8. S P H E R E ADDITIONAL IDEAS: • COMPANY CONTESTS • L.A. BUS JOURNAL STANDINGS • CHARITY INVOLVEMENT • PROMOTIONAL ITEMS • PINNACLE LISTINGS / SALES IN AREA • LISTING YOU SHOWED IN THEIR AREA • SOCIAL EVENTS

  9. SPHERE TOUCHES • POSTCARDS 12 • PHONE CALLS 6 • HANDWRITTEN NOTE 4 • RE MARKET UPDATE 4 • O.H. INVITATION 4 • AWARD ANNOUNCEMENT 2 • E-MAIL CAMPAIGN 52 • UN-SOLICITED CMA 1 • TOTAL TOUCHES 85

  10. S P H E R E POSTCARDS: • TED GUEST – IMARKET 818 832-8004 WWW.IMARKETINGINNOVATIONS.COM • 100-249 = $.71 250-499 = $.64 <500=$.56 • SAMPLE POSTCARD

  11. S P H E R E PHONE CALLS: • SEE HAND-OUT FOR SCRIPT & IDEAS

  12. S P H E R E HANDWRITTEN NOTE: • PERSONAL NOTE (NOT BUSINESS) • CAN DESIGN ON YOUR COMPUTER • YOUR NAME, PHOTO, & CONTACT INFO • SAMPLE NOTE

  13. S P H E R E R.E. MARKET UPDATE: • CAN GENERATE FROM YOUR COMPUTER • STATS FROM NAR, CAR, SRAR, DAILY NEWS, L.A. BUS. JOURNAL – OR ANY RELIABLE SOURCES • SUPPLY & DEMAND, AFFORDABILITY, INTEREST RATES • SAMPLE LETTER

  14. S P H E R E INVITATION TO OPEN HOUSE: • CAN GENERATE ON YOUR COMPUTER • SIT NICER, MORE EXPENSIVE HOUSE • INVITE 1/3 OF SPHERE ONE MONTH • “ “ 1/3 OF SPHERE NEXT MONTH • “ “ 1/3 OF SPHERE THE THIRD MO. • SAMPLE INVITATION

  15. S P H E R E AWARD & SUCCESS ANNOUNCEMENT: • TAKE PICTURE WITH AWARD • CAN GENERATE ON YOUR COMPUTER • CONGRATULATION LETTER FROM OWNER / PARTNER • SAMPLE LETTER

  16. S P H E R E E-MAIL CAMPAIGN: • SEPARATE SPHERE INTO GROUPS OF 24 • SEND LINK TO SPHERE • WRITE SMALL NOTE RE: E-MAIL • WRIGHT BROTHERS $29 / MO • WBC.COM • SEE SAMPLE

  17. S P H E R E UN-SOLICITED C.M.A. • C.M.A. ON NEIGHBORHOOD; NOT THEIR HOME • KNOW COMPS & AREA • SPEND ONLY 30-45 MINUTES IN HOUSE • SAMPLE C.M.A.

  18. DAY PLANNING & SCHEDULING • POSTCARDS – ALL DONE FOR YOU. • PHONE CALLS – HOW MANY, TO WHO, DAYS & TIME, NEED SEPARATE PHONE LIST. CALLS FOR NEXT WEEKS C.M.A. • HANDWRITTEN NOTES – HOW MANY, TO WHO, DAYS & TIME. NEED SEPARATE H. NOTE LIST. • R.E. MARKET UPDATE – 1 X EVERY 3 MONTHS

  19. DAY PLANNING & SCHEDULING • INVITATION TO O.H. - INVITE 1/3 OF SPHERE EACH MONTH. USE SEPARATE O.H. LIST. • SUCCESS & AWARD - TAKE PICTURE. TWICE A YEAR • E-MAIL - EVERY MONDAY SEND LINK. 300 PEOPLE TAKES ABOUT ½ HOUR. • UN-SOLICITED C.M.A. - 200 = 4 EACH WEEK

  20. I M P O R T A N T • USE THE PINNACLE SYSTEM – IT WORKS. • DON’T TAKE SHORTCUTS – THAT NEVER WORKS. • MUST SCHEDULE & DAY PLAN. • SOFTWARE TO USE. . . • BE PREPARED FOR SUCCESS & EXPANSION.

  21. YOUR GOAL • GROW YOUR SPHERE EACH MONTH: • HOW? • FUNNEL LEADS & ACQUAINTANCES FROM ALL OTHER AVENUES INTO SPHERE

  22. YOUR GOAL • GROW YOUR SPHERE BY 10 + PEOPLE EACH MONTH. • EQUALS 120 + PEOPLE A YEAR. • 600 PEOPLE OVER FIVE YEARS. • FIVE YEARS = 400 TOUCHES ! CONCLUSION: • NO ONE CAN COMPETE WITH YOU !!

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