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Methods for measuring perceived qualities in the landscape

Methods for measuring perceived qualities in the landscape - from quantitative to qualitative research. Project B: Socio-cultural effects Sofia Jönsson, Marianne Lindström University of Kalmar. Aim of study. Part of Include project B: mapping theories and methods

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Methods for measuring perceived qualities in the landscape

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  1. Methods for measuring perceived qualities in the landscape - from quantitative to qualitative research Project B: Socio-cultural effects Sofia Jönsson, Marianne Lindström University of Kalmar

  2. Aim of study • Part of Include project B: mapping theories and methods • Litterature study inspired by the research of Swaffield & Fosters (”Community perception of landscape values in the South Island high country”, 2000) • Broad theoretical approach => concrete examples of methods

  3. Short introduction • Perceptions of the landscape - How to ”look” at the landscape - Landscape preferences - Identity • Sustainable development and the concept of ”landscape”: economic interests vs. environmental interests tangible values vs. intangible values

  4. Paradigmes of perception (Zube et al 1984)

  5. Methods within each approach

  6. Summary and discussion • Broad variety of research on landscape perception. • Small representation of studies within the socio-cultural approach. Swaffield & Foster argues: this approach has high credability on common preferences and is to prefer when conducting policies and guidelines in authority activities.

  7. Important to focus on a more qualitative approach in landscape perception reserach: identifying intangible values and embracing interdisciplinary science.

  8. Communicate soft values • Additional step in landscape perception research • Landscape values institute, Australia. Public Participation Geographic Information System (PPGIS)

  9. Thank you! Sofia Jönsson sofia.jonsson@hik.se Marianne Lindström, marianne.lindstrom@hik.se

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