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Housekeeping

Housekeeping. Don’t wait for Q&A to submit questions!. Today’s webcast: Presentation: 110 minutes Q&A: final 10 minutes Submit your question via “Chat” during the webcast so presenter gets them in time Fill out evaluation during Q&A. Webcast Archives:

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Housekeeping

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  1. Housekeeping Don’t wait for Q&A to submit questions! • Today’s webcast: • Presentation: 110 minutes • Q&A: final 10 minutes • Submit your question via “Chat” during the webcast so presenter gets them in time • Fill out evaluation during Q&A Webcast Archives: infopeople.org/training/webcasts/list/archived

  2. Using Chat • Chat Box is located at the bottom lower left corner (below the video of the presenter) • To send a message select ALL from the dropdown • Type message in the box to the right of ALL and press Enter Use Chat to send questions to the presenter and to get help with technical difficulties Send messages to ALL

  3. Your Hosts…How We See Ourselves

  4. And How You May See Us by the End of this Webcast…

  5. “Legacy Librarianship”

  6. Assumption:“Patrons” Aren’t Capableof Finding the Good Stuff on Their Own

  7. Self-Service

  8. Insurance agents

  9. Neighborhood pharmacists

  10. And librarians

  11. How Does the Library Add Value to Self-Service Information Seeking?

  12. Enhanced Discoverability • Engines, not OPACs • Text/IM/microformats • Snip/snag tools • RSS • Institutional and civilian-defined tags

  13. Emphasis on Abundance • Demand-based resource allocation • Fast, convenient delivery • Minimal rationing • Appeal factor

  14. Assumption:One-on-One Assistance Is Our Most Valuable Offering

  15. Comparing Librariansto Search Engines Adapted from Perceptions of Libraries and Information Resources (OCLC, 2005)

  16. The Decline and Fall of the Expert

  17. How Can We Highlight and Reinforce Librarians’ Status as Professionals?

  18. Dispatched Service • Centrally located desk(s) • Staffed by non-librarian dispatcher • Dispatcher matches question to the best person to handle it • Librarians work on call • Tech staff work on call • Work to completion with each person

  19. Upselling

  20. Reanimating Reference • Research • “Check Your Work” • Learning specialists • Community specialists • Outreach

  21. Assumption: Detailed Rules, Procedures, and Standards Ensure Excellent Service

  22. What Advice Would You Give the Library? • “Be more pleasant to people” • “Make the atmosphere… not so clinical” • “Relax a bit on the restrictions” • “Lighten up!” • “Stop making it feel so much like church!”

  23. How Can We Empower Staff to Apply Judgment, Not Just Rules?

  24. Think More About Building Relationships and Less About Winning Arguments

  25. Success Insurance • Minimal gate-keeping • Fewer, simpler rules • Presumption of innocence • Appreciative inquiry • No victims

  26. Assumption:The Internet Is Just One More Information Resource

  27. Sharing, Privacy and Trust in Our Networked World

  28. Rise of Social Networking Adapted from Sharing, Privacy and Trust in Our Networked World (OCLC, 2007).

  29. And of Social Media… Adapted from Sharing, Privacy and Trust in Our Networked World (OCLC, 2007).

  30. Social Networking Spaces: Why We Go There Ages 14-21 My friends use the same site 80% The web site is fun 56% To network or meet new people 39% Ages 22-49 My friends use the same site 63% The web site is fun 40% To network or meet new people 39% Ages 50+ My friends use the same site 40% To be part of a group or community 38% The website is useful 33% Adapted from Sharing, Privacy and Trust in Our Networked World (OCLC, 2007).

  31. We’re Early Adopters Adapted from Sharing, Privacy and Trust in Our Networked World (OCLC, 2007).

  32. We’re Pretty Much Geeks Adapted from Sharing, Privacy and Trust in Our Networked World (OCLC, 2007).

  33. We’re Pretty Much Geeks: Sometimes Adapted from Sharing, Privacy and Trust in Our Networked World (OCLC, 2007).

  34. How Can the Library Use the Internet to Build Community?

  35. Adopting New Technology as a Tacticvs.Exploiting New Technology as a Strategy

  36. Nobody Knows (or Cares) That It’s 2.0

  37. Assumption:Civilians Recognize and Value Library Confidentiality

  38. Privacy:Civilians Versus Librarians 1 Adapted from Sharing, Privacy and Trust in Our Networked World (OCLC, 2007).

  39. Privacy:Civilians Versus Librarians 2 Adapted from Sharing, Privacy and Trust in Our Networked World (OCLC, 2007).

  40. Sharing on SocialNetworking Sites Total U.S. Respondents Total U.SLibrary Directors 80% 70% 60% 50% 40% 30% 20% 10% 0% Subjectsof interest Birthday Personality attributes Lastname Sexualpreference Books read Self-published Telephonenumber Health information

  41. How Can We Use the Data We Already Collect?

  42. Real-Time Activities Buzz • Live circulation activity, e.g. Yorba Linda PL “book feed” • Today’s hot topics • Live program excerpts • New titles just in • Wireless strength • Parking cam

  43. Evidence-Based Planning and Marketing • Design for most common situations • Community segments/profiles • Reports framed to match stakeholder (civilian) agendas • Collaboration based on audiences shared with non-library partners

  44. Assumption:To Use the Library Is to Love The Library

  45. OCLC’s Newest Reporton Advocacy and Funding

  46. There Is No CorrelationBetween Library Use and Library Support

  47. The love-hate continuum Kathy Sierra “Creating Passionate Users” http://tinyurl.com/bkbtk

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