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Virginia Federation of Chapters Sixtieth Annual Convention April 14-16, 2014

Virginia Federation of Chapters Sixtieth Annual Convention April 14-16, 2014 Public Relations Committee Meeting Feedback Public Relations Chair Gaston Gianni. NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS. OVERVIEW Attendance Issues Raised Matching Funds PR Goodies Resources.

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Virginia Federation of Chapters Sixtieth Annual Convention April 14-16, 2014

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  1. Virginia Federation of Chapters Sixtieth Annual Convention April 14-16, 2014 Public Relations Committee Meeting Feedback Public Relations Chair Gaston Gianni NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  2. OVERVIEW • Attendance • Issues Raised • Matching Funds • PR Goodies • Resources NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  3. ATT ATTENDANCE • 11People • 8 Chapters • 3 Chapter PR Chairs • E-mail Request to Chapter RP Chairs or Presidents NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  4. ISSUES RAISED • Getting Chapter Information in the Press • Build a personal relationship • Set up a meeting • Use email to transmit • Send Pictures • Call • Keep Trying!! • Making NARFE a Household Name • Ads in Local Papers and other Local Publications • Keep Repeating Message NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  5. ADVANCING NARFE • ADVANCING NARFE’S MISSION IN THE PUBLIC • SPREADING AWARENESS • INCREASING MEMBERSHIP • ENHANCING COMMUNICATIONS NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  6. MATCHING FUNDS • 2013 Projects—5 4 Chapter 1 VFC • Total Cost of Projects $6,318 NARFE HQ--$3,159 VFC --$2,720 Chapters--$440 • Past Project Ranges--$100-$5,000 NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  7. NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  8. TYPES OF PROJECTS • Booths at Health Fairs, Festivals & EXPOs • Tables at Postmaster Conventions • Pre Retirement Seminars • Parade Float • Various Newspaper Ads • Recruiting Picnics • PR Recruiting—Banners, Bags, Pens, Note Pads, Tape Measurers NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  9. Matching Fund Guidance (Stretch your chapter funds) • On the VFC Web Site- WWW.VANARFE.ORG • How to prepare request • What type of information is needed • Take pictures of event • How to prepare Final Report NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  10. VFC PR GOODIES To Recruit New Members 15,000 Items in 2013-14 • Bags • Notes • Pens • Letter Openers • Magnets • Coasters • Note Pads • Toothbrush Cover • Area VPs have Banner and Tablecloth NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

  11. RESOURCES • NARFE Public Relations Handbook FH-9 (12/10) • Web Sites: www.narfe.org www.vanarfe.org • Protect America’s Heartbeat Tool Kit • VFC PR Chair: gastongianni@aol.com 703-508-4339 NARFE-HELPING PROTECT YOUR FEDERAL BENEFITS

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