Developing organizational measures to attract foreign investors to boost competitiveness

1. Developing organizational measures to attract foreign investors to boost competitiveness V. Sharuda Scientific supervisor: Ph.D. in Economics, Associate Professor Y. A. Diadko Language consultant: Senior Lecturer I. G. Baranova

2. The Structure of the Diploma Paper SECTION 1.The theoretical aspects of attracting foreign investments in Ukraine. SECTION 2. Features analysis of attracting and using foreign capital on the example of PJSC "Accent-Bank" SECTION 3. Ways to improve the competitiveness of company through involvement of additional foreign investment

3. ThePurposeofthediplomaresearch:develop organizational measures to attract foreign investors to boost competitiveness. The object of the study: PUBLIC JOINT STOCK COMPANY "Accent-Bank". The subject of the study: increase competitiveness through attracting additional foreign investment.

4. Objectives: • describe the nature and types of foreign investment; • characterize the institutional aspects of investment activities; • analyze aspects of the investment; • perform an economic analysis of Bank PJSC "Bank Focus"; • analyze foreign investment and PJSC "Accent Bank"; • find out issues of foreign investment in Ukraine by the example of PJSC "Accent Bank"; • perform the calculation of the efficiency of the proposed measures.

5. Effects of FDI on the economies of exporting countries and importing countries

6. FDI

7. According to the ratings of the Association of Ukrainian banks in December 2012 among 154 banks in Ukraine PJSC " A- BANK " on the basic parameters took the following places: • financial result of 5.41 million UAH - 35th place; • capital of 184.3 million UAH - 89th place; • assets of 828.78 million UAH – 93th place (distribution by groups according to the technique of the NBU - The bank is in group 4; • deposits of individuals - 237.57 million UAH - 90th place. The main sources of resources in the year were funds raised under the interbank lending (55% of liabilities) and amounts due to customers (43% of liabilities), and only 2% - FDI

8. Today in Ukraine there is a problem of insufficient use of investment potential, due to the subjective and objective factors: • attracting foreign investment because of economic crisis.;  • unstable legislation, lack of reliable safeguards against changes in it for foreign investors; • the slow pace of privatization; • the inflation rate remains at a much higher level than in other countries of our region.

9. The capital structure of PJSC "A-Bank" (by the method of the National Bank of Ukraine) (thous. UAH)

10. Three Gold Steps 1st – extend the offer of deposit products, as practice of Accent Bank and a group of partners shows, each new deposit product yields about $ 100,000 of additional income; 2nd– extend the supply of credit products through the creation of new service «Chain of guarantors»; 3rd – show growth in profits for the last financial year and that’s why attract the foreign investors, expand the work with corporate customers and become a monopolist on mortgage market.

11. Thanks for your attention!