Media Literacy Campaign: Evaluating Facts and Bias in Political Messages

1. 5c Campaign Evaluation P1. Vocabulary P2. Notes P3. Vocabulary Worksheet P4. Content Quiz

2. Vocabulary • 1. Fact- a statement that can be proved true. • 2. Opinion- personal belief that cannot be proven. • 3. Bias- favoritism of one point of view. • 4. Propaganda- half truths and lies intended to create a biased opinion. • 5. Endorse- to support, usually of an election candidate. • 6. Editorial- an opinion written by the editor or publisher of a newspaper magazine. • 7. Op- Ed- an opinion written by a citizen • 8. Media- TV, newspaper, Internet, and Radio

3. 5c Notes • Strategies for evaluating campaign speeches, literature, and advertisements for accuracy  Separating fact from opinion  Detecting bias  Evaluating sources  Identifying propaganda • Mass media roles in elections  Identifying candidates  Emphasizing selected issues • Writing editorials, creating political cartoons, publishing op-ed pieces • Broadcasting different points of view.

4. Vocabulary Worksheet • 1. Mr.. Grizzard is a teacher at SMS is a ___ because it can be proved. • 2. Many candidates and political parties use ______ as a way of sending messages about their campaign to potential voters. • 3. Devin Hacker is the editor of the Student Magazine an he wrote an ______ voicing his opinion on the war in Iraq. • 4. Television, radio, and the internet are examples of _______. • 5. If someone is ______ they are favoring one side over the other. • 6. Mr. Jenkins will make a great President because he cares about the poor is an ______ because it is a belief and can’t be proved. • 7. ______ pieces are written by citizens and published in newspapers and magazines. • 8. Sarah Palin is going to be a ______ in the next Presidential Election.